Financial Growth Leader

A career-defining opportunity awaits for a seasoned Growth Strategist to spearhead the growth and performance of innovative financial products. This pivotal role entails end-to-end responsibility for business metrics, collaborating with cross-functional teams to drive user acquisition, engagement, and revenue.

Key Responsibilities:

1. Business Growth Leadership:

• Own and drive the growth of key business metrics for assigned financial products, including user acquisition, retention, customer lifetime value, and revenue.
• Develop and execute strategies to optimize top-of-funnel metrics, conversion rates, and customer lifetime value.

1. Cross-Functional Collaboration:

• Collaborate with data science, product, brand, marketing, and online and offline acquisition teams.
• Drive initiatives to impact all stages of the marketing funnel – awareness, consideration, conversion, engagement, and advocacy.

1. Growth Strategy & Execution:

• Own the go-to-market strategy for new financial product launches, ensuring alignment across teams and timely execution.
• Partner with product and marketing teams to create compelling value propositions and deliver cohesive messaging.

1. Business Planning & Projections:

• Lead business planning for growth, including monthly targets, annual operating plans, and continuous performance tracking.
• Ensure targets for customer acquisition, retention, and revenue are met or exceeded.

1. Key Business Metrics Ownership:

• Drive key business metrics, including customer acquisition cost (CAC), revenue growth, and customer engagement metrics.
• Utilize data-driven insights to monitor performance and adjust strategies accordingly.

1. Growth Initiatives & Campaign Execution:

• Design and implement growth programs aimed at increasing product adoption, cross-sell, upsell, and improving engagement.
• Optimize growth initiatives to ensure customer satisfaction and retention, focusing on long-term customer value.

1. Partnerships & Stakeholder Management:

• Build and maintain strong relationships with external partners to scale acquisition and business programs.
• Work closely with internal stakeholders to ensure cross-functional alignment and successful growth initiative execution.

1. Continuous Experimentation & Optimization:

• Conduct A/B testing and experimentation techniques to optimize business and marketing strategies.
• Analyze customer behavior data to inform and continuously refine growth initiatives.

Requirements:

• Experience:
• 3-5 years of experience driving growth in tech startups or established brands, with a proven track record in growing digital products and services.
• Experience owning the P&L of a product/category and driving growth in high-performance environments.
• Skills:
• Strong analytical skills, leveraging data to make informed decisions.
• Deep understanding of growth metrics, including CAC, LTV, conversion rates, and engagement.
• Expertise using marketing tools, analytics platforms, and growth frameworks to drive business performance.
• Excellent communication and interpersonal skills with a collaborative mindset.
• Proven ability to work with cross-functional teams and external partners to drive growth.
• Desired Attributes:
• Creative thinker with a passion for growth and a hands-on approach to execution.
• Strong understanding of the digital financial services landscape and customer journeys.
• Comfortable with ambiguity and able to lead through change in a fast-paced environment.
• Data-driven decision-maker with a focus on results and continuous improvement.

Why this opportunity?

• Growth Potential: As part of a leading organization, you'll have the chance to work on high-impact financial products that can transform lives.
• Impactful Work: Your contributions will directly influence customer acquisition, retention, and business growth.
• Dynamic Team Culture: Join a passionate team with a culture of collaboration, learning, and continuous growth.