Strategic Communications Director

4 weeks ago


Bengaluru, Karnataka, India RF Thunder India Full time

Role: Senior PR and Content Strategist

Location: Onsite

Experience: We are seeking a highly experienced Senior PR and Content Strategist with 3.5 years of experience in PR, Reputation Management, Content and social media. Prior PR agency experience is required.

Key Responsibilities:

  • The day-to-day management of clients' marketing and advertising campaigns
  • Pro-active leadership that encourages teams to perform to the best of their ability
  • Regular communication and liaison with clients at a senior level
  • The organization of client feedback
  • Involvement in new business development to grow the practice
  • The ability to plan and strategize at a senior level, and proven experience in building Brands
  • Ensuring the agency's success by aligning measurement plans to client briefs and focusing clients and internal teams on the job to be done
  • Representing agency points of view clearly in writing, formal presentations, and informal client meetings and workshops
  • Discovering new opportunities for the agency through a proactive understanding of client accounts, digital media trends, and an entrepreneurial sensibility
  • Maintaining profitability of engagements in partnership with project management
  • Assist senior team members in developing new business initiatives
  • Work on Case Studies and prepare Award submission first draft
  • Contributes to RF Marketing Calendar

Capabilities:

  • Drives an insight led thinking culture amongst the wider teams
  • Exhibit effective project management working closely with account teams and keep them abreast of timelines and deadlines
  • Measure the effectiveness / ROI on campaigns once they are launched
  • Able to work on digital platforms - Facebook, Linkedin, Twitter, Weibo, Wechat
  • Be a part of a minimum of 4 New business Pitches and not limit to this
  • Strong Content and media relations is must
  • Understanding of social media is must
  • Stakeholder management /client servicing is must

Team / people skills:

  • Be proactive & a contributing team member
  • Seek opportunities to train junior team members
  • Follow RF processes as part of a team
  • Drives an insight led thinking culture amongst the wider teams


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