E-commerce Marketing Strategist
1 week ago
Digient Technologies is a leading provider of innovative solutions in the rapidly evolving iGaming industry. With a focus on delivering high-quality products and services, we pride ourselves on staying ahead in the competitive landscape.
Our ideal candidate is a creative marketing professional with a strong writing background, able to develop engaging content to attract and retain customers. As an E-commerce Marketing Strategist, you will play a key role in expanding our company's digital footprint and brand awareness.
Job Description:Key Responsibilities:
- Organic Lead Generation:
- Develop and execute strategies to generate organic leads through various digital channels.
- Optimize content and landing pages for SEO to improve organic search rankings.
- Monitor and report on the effectiveness of lead generation strategies.
- Content Calendar Planning:
- Plan , create and manage a content calendar to ensure consistent and engaging content across all digital platforms.
- Create a monthly content calendar, visual images/videos with canva or other AI tools
- Generate and produce high-quality content that aligns with marketing goals.
- AdWords Planning:
- Develop, implement, and manage PPC campaigns on Google AdWords.
- Conduct keyword research and selection for pay-per-click campaigns.
- Technical SEO:
- Perform comprehensive technical SEO audits and implement necessary changes.
- Stay up-to-date with the latest SEO trends, algorithms, and best practices.
Requirements:
- Bachelor's / Master degree in Marketing, Business, or related field.
- 5+ years of experience in digital marketing with a focus on SEO, PPC, Social Media Marketing and content marketing.
- Proven experience in managing Google AdWords campaigns and technical SEO.
- Strong knowledge of SEO tools (e.g., SEMrush, Ahrefs, Moz) and analytics tools (e.g.,Google Analytics).
We offer a salary range of ₹850000 - ₹1200000 per annum, depending on your qualifications and experience.
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