Corporate Communications Strategist

7 hours ago


Delhi, Delhi, India Ujjivan Small Finance Bank Full time

At Ujjivan Small Finance Bank, we are seeking a skilled Corporate Communications Strategist to join our Marketing team.

About the Role

We are looking for an experienced professional with expertise in PR and Corporate Communication to lead our PR and Corporate Communication function. The successful candidate will be responsible for developing and managing our bank's PR and communications budget, arranging press interviews and press releases to promote our brand and products, and collaborating with our brand teams to ensure better brand recall and association among our customers.

Main Responsibilities

  • Lead the PR and Corporate Communication function and develop a sound PR strategy to promote our bank's products and services to our customer segments.
  • Develop and manage our bank's PR and communications budget under the supervision of our Chief Marketing Officer.
  • Arrange periodic interviews and press releases to promote our bank and its products/services, new product launches, quarterly results, press conferences, participation in industry articles, profiling articles among others.
  • Collaborate with our brand teams to ensure better brand recall and association for Ujjivan Bank through appropriate media interventions across customer segments and channels.
  • Work with different business vertical heads to conceptualize and implement a sound PR strategy to promote our bank's products and services to our customer segments.
  • Lead and support employee communication through intranet and APPs within the organization. Execution of employee communication campaigns, leadership messaging, internal social media, employee app.
  • Develop and monitor pro-actively crisis management, industry trends, spokesperson/ leadership profiling, media training and messaging workshops to spot future trends.

Requirements

To be successful in this role, you will need:

  • A minimum of 14 years of experience in PR, Corporate Communication, Marketing communication and media relations.
  • Experience with Bank, Financial Services Company, NBFC's, Broker is required.
  • Excellent written, verbal communication skills. Must have a flair for writing.
  • Experience in communication workshops – media training, messaging workshops, crisis communication workshops.
  • Up-to-date with the latest industry trends and best practices in PR/ Corporate Communications.
  • Sound media relations with key industry media and influencers and thought leaders.
  • Expertise in the press release, writing all forms of articles, media queries and statements.
  • Leading crisis/ crisis management, drafting of holding statements.

What We Offer

As a Corporate Communications Strategist at Ujjivan Small Finance Bank, you will enjoy a competitive salary of ₹60 lac per annum, along with other benefits such as health insurance, retirement plans, and opportunities for professional growth and development.

About Us

Ujjivan Small Finance Bank is a leading retail mass-market bank in India, committed to providing innovative financial solutions to our customers. Our vision is to become the most trusted and preferred financial institution in India.



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