Cloud Solutions Marketing Content Strategist

9 hours ago

India VergeCloud Full time

VergeCloud is a leading innovator in cloud and edge computing, shaping the future of technology for businesses. As we continue to grow rapidly, we are seeking a seasoned Cloud Solutions Marketing Content Strategist to lead our content creation efforts. This role requires an exceptional writer who can craft compelling narratives that drive results across multiple platforms.

About the Role

  • Brand Ambassador: Develop and maintain VergeCloud's brand voice across all digital channels, ensuring consistency in messaging and tone.
  • Digital Content Creation: Create engaging content for our website, social media, and email marketing campaigns, driving user engagement and supporting our marketing objectives.
  • Paid Media Expertise: Collaborate with our marketing team to design and write effective paid media campaigns, optimizing ad copy and content for various platforms.
  • PR & Media Storytelling: Craft impactful press releases, articles, and communications to elevate VergeCloud's brand presence in industry publications and media outlets.
  • Event Content Development: Design and develop content for events, webinars, and conferences, including presentations, keynote scripts, and marketing materials to generate leads and amplify brand awareness.
  • Tech Industry Insights: Utilize your expertise in IaaS/SaaS/PaaS to create highly technical, insightful content that resonates with our B2B audience and showcases VergeCloud's expertise.
  • Team Leadership: Lead and mentor our graphic design team to create visually compelling content that complements written materials and elevates the brand's impact across all marketing channels.
  • Innovative Thinking: Continuously push creative boundaries by developing innovative content strategies that align with business goals and resonate with our target audience.
  • Sales Enablement: Support our sales teams with effective collateral (sales playbooks, case studies, presentations) that empowers them to engage with prospects and close deals faster.
  • Campaign Performance Analysis: Collaborate with our marketing team to analyze content performance, track key metrics, and optimize campaigns to ensure consistent results.

About You

  • Proven Writing Expertise: 5+ years of experience writing B2B content, with a deep understanding of crafting messages that drive results in the tech, SaaS, and cloud infrastructure sectors.
  • Brand Management: Demonstrated ability to maintain brand consistency and safeguard the company's voice across all content channels.
  • Tech-Savvy Communication: Ability to translate complex technical concepts into clear, engaging, and persuasive content for a variety of audiences.
  • Strategic Mindset: Strong creative thinking skills, paired with a strategic approach to content creation and campaign planning.
  • Exceptional Communication Skills: Exceptional written and verbal communication skills, with a keen eye for detail and an ability to craft compelling narratives.
  • Paid Media & PR Content Expertise: Experience creating content for paid media campaigns and PR materials, with the ability to tailor messaging for different formats and channels.
  • Social Media & Digital Marketing Proficiency: Strong understanding of social media platforms, digital marketing tools, and best practices for content distribution and engagement.
  • Leadership Experience: Experience in leading and mentoring a design or content team, fostering creativity and driving team impact.
  • Quick Learning & Self-Starter: Able to rapidly understand new industries and content requirements, while demonstrating proactive initiative and a drive to meet tight deadlines.

What We Offer

  • Competitive salary with performance-based incentives ($120,000 - $150,000 per year)
  • Be part of a high-growth company defining the future of cloud and edge computing
  • Work in a dynamic, collaborative environment where your technical expertise will directly influence business success
  • We offer comprehensive benefits, including EAP and medical insurance providers

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