Digital Marketing Automation Specialist

6 days ago


Bengaluru, Karnataka, India Indegene Full time

We are a rapidly growing global healthcare organization, and we're looking for an experienced Digital Marketing Automation Specialist to join our team. This role will play a critical part in helping us drive growth and success through the strategic use of marketing automation technology.

About the Job:

As a Digital Marketing Automation Specialist, you'll be responsible for designing, implementing, and managing our marketing automation systems using Salesforce Marketing Cloud (SFMC). You'll work closely with our cross-functional teams to develop and execute campaigns that drive engagement, conversion, and revenue growth.

Your Key Responsibilities:

  • Design and implement marketing automation workflows using SFMC
  • Develop and maintain complex email templates using AMPscript and Guide Template Language
  • Build and deploy cloud pages using HTML, CSS, JavaScript, and AMPScript
  • Implement automated solutions using Marketing Cloud Server-Side Java Script (SSJS)
  • Master SQL and provide data-driven insights to inform campaign decisions
  • Elicit requirements from stakeholders and translate them into technical solutions that meet business needs

About You:

To succeed in this role, you'll need:

3+ years of experience as a marketing cloud administrator and/or developerA strong background in agile SCRUM practices and associated toolsFundamental understanding of database technologies (RDBMS, NoSQL)Certification in Salesforce Marketing Cloud Developer and/or Marketing Cloud Consultant is preferred but not required

We offer:

A competitive salary range: $80,000 - $120,000 per year, depending on location and experience

A comprehensive benefits package, including health insurance, 401(k) matching, and paid time off

Ongoing training and development opportunities to help you grow your skills and advance your career

A dynamic and supportive work environment that values diversity, inclusion, and employee well-being

EQUAL OPPORTUNITY Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristic.



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