Fintech Growth Marketing Strategist

1 week ago


Bengaluru, Karnataka, India ZET Full time

ZET is a pioneering fintech company on a mission to drive financial inclusion and accessibility across Bharat. We believe that passion fuels those who shape the world, and our team is dedicated to making a real impact.

With over 500 million online users in underserved regions, we are building an ecosystem that connects consumers to trusted financial solutions that were once out of reach. Empowered by technology and trust, we are making financial services more affordable and within reach for the next billion Indians.

As a Fintech Growth Marketing Strategist at ZET, you will be responsible for defining and executing strategies driven by user research and market intelligence to optimise the user funnel growth. You will strategize and drive acquisition, conversion and expansion by investing in the product life cycle. Additionally, you will analyse and lead incremental improvements to our product journey, setup and measure success metrics through effective analysis of both product and user behaviour data.

You will closely work with the product management and marketing team to align, develop product strategy and execution plans. Discover opportunities to optimise user journeys and value propositions, and make sure the product can capture value by improving distribution and enablement. Always analyse funnel performance, monitor test and campaign success metrics, comprehend various forms of attribution, audience profiling and online analytics platforms.

The ideal candidate will have 3+ years of relevant experience in product led growth marketing, an MBA in Business, Marketing or other related disciplines, strong analytical and structured thinking skills along with interpersonal and communication skills. You should be accustomed to dealing with ambiguity in a fast-paced environment and have a proven ability to collaborate successfully across cross functions.

We offer a competitive salary of $120,000 - $180,000 per annum, depending on experience and qualifications. At ZET, we believe in empowering our employees to thrive and grow in their careers. We provide opportunities for professional development, flexible working arrangements, and a dynamic work environment.

Join us as we continue to innovate and disrupt the fintech industry, and be part of a team that is shaping the future of finance in Bharat.



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