
Email Marketing Project Coordinator
3 days ago
About the Role
This position entails overseeing the coordination and operation of projects related to email marketing campaigns.
The ideal candidate will have at least 5-7 years of experience in a similar role, preferably with familiarity with Salesforce Marketing Cloud. They must possess excellent written and verbal communication skills, be able to work independently, and deliver results in a fast-paced environment.
This is a remote position with working hours aligned with US East Coast business hours (8:30 am - 6:00 pm ET). The successful candidate will support other projects, including education initiatives for clients on email marketing best practices, performance tracking, and recommending new tools and approaches.
Responsibilities:
- Coordinate development and deployment of emails through Salesforce Marketing Cloud
- Perform QA testing to ensure email content renders well across email clients and meets client submission requirements
- Coordinate approval processes with clients and address edits as needed
- Schedule emails through Salesforce Marketing Cloud
- Guide clients on account protocols and answer questions regarding proper email templates and usage
- Process and upload distribution lists
- Pull metrics reports from Salesforce Marketing Cloud and share with clients
- Assist with additional email marketing projects, such as quarterly benchmark reports or template builds
- Identify opportunities for process improvements and implement them
- Identify trends in client campaigns for reporting and suggest opportunities for improvement
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