Marketing Director
1 week ago
We are a leading IT product-based company specializing in delivering state-of-the-art technology solutions. Our team of experts is dedicated to creating scalable and efficient tools that drive success for our clients.
Job OverviewA Marketing Professional with 5-7 years of experience in SEO, performance marketing, lead generation, social media marketing, and full-spectrum marketing expertise from the real estate domain is required. The ideal candidate will have a strong analytical mindset, be able to track and refine campaign performance, leveraging data to align marketing efforts with business goals.
Key Responsibilities- Develop and implement end-to-end marketing strategies to drive lead generation and business growth.
- Optimize website visibility through SEO techniques and manage digital campaigns to achieve high ROI.
- Develop and maintain effective lead generation funnels, ensuring quality leads are delivered to sales teams.
- Monitor campaign performance using data-driven insights, track KPIs, and refine strategies to improve outcomes.
- Allocate and optimize marketing budgets across channels for maximum efficiency and impact.
- Work closely with sales, creative, and content teams to align marketing efforts with business objectives.
- Conduct competitor analysis and market research to identify trends, opportunities, and areas for differentiation.
- Bachelor's degree in marketing, Business Administration, or a related field (MBA or advanced degree preferred).
- 5-7 years of proven experience in real estate.
- Hands-on expertise in SEO, performance marketing, lead generation, and campaign management.
- Proficiency in marketing tools such as Google Analytics, Google Ads, Meta Ads Manager, and CRM platforms.
- Strong understanding of SEO tools and website optimization techniques.
- Excellent analytical, problem-solving, and decision-making skills.
- Strong communication and stakeholder management abilities.
- Ability to work collaboratively with sales and cross-functional teams.
- In-depth understanding of real estate trends, terminologies, compliance, buyer behavior, and market dynamics.
- Knowledge of real estate platforms and advertising channels.
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