Digital Marketing Strategist

2 weeks ago


Gurgaon, Haryana, India AlgorithmX Full time
Job Description:

We are seeking a skilled Digital Marketing Strategist to join our team at AlgorithmX.

Estimated Salary: $80,000 - $110,000 per year

About the Role:

This is an exciting opportunity for a talented professional with experience in digital marketing, sales, and lead generation. The ideal candidate will have a strong understanding of industry trends, tools, and best practices to drive business growth.

Key Responsibilities:
  1. Lead Identification and Sourcing: Utilize advanced lead generation tools like Sales Navigator, Lusha, Apollo, Signal Hire, and data collection from various sources to identify high-potential leads.
  2. Outreach and Engagement: Conduct personalized email marketing campaigns, calls, and InMail outreach to engage prospective clients, leveraging effective communication and follow-up techniques to build relationships and convert qualified leads.
  3. Data Collection and Management: Collect and organize lead data from reliable sources, updating CRM systems with detailed lead profiles to ensure accurate tracking and reporting of lead activities.
  4. Lead Nurturing and Follow-ups: Create and manage follow-up sequences to nurture cold leads into warm prospects, personalizing outreach efforts to resonate with each lead's needs and pain points.
  5. Continuous Improvement and Strategy: Analyze lead generation data and metrics to refine and optimize lead generation strategies, staying updated on industry trends and best practices.
Requirements:
  • Experience: 2+ years in a lead generation or sales role, preferably in digital marketing, SaaS, or a B2B environment.
  • Technical Skills: Proficiency in Sales Navigator, Apollo, Lusha, Signal Hire, and other lead generation and CRM tools.
  • Outreach Skills: Experience in cold calling, email marketing, and InMail outreach, with a strong ability to engage prospects and build rapport.
  • Email Marketing: Experience creating and executing targeted email campaigns with a strong understanding of engagement metrics.
  • Analytical Skills: Ability to analyze data to identify high-potential leads and optimize lead generation strategies.
  • Communication: Excellent written and verbal communication skills for crafting persuasive messages and engaging prospects.
  • Organizational Skills: Highly organized with strong attention to detail to ensure all leads and follow-ups are managed efficiently.
Benefits:

We offer a competitive salary range of $80,000 - $110,000 per year, along with opportunities for career growth and professional development.



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