Digital Transformation Specialist

4 days ago

bikaner, India beBeeDigitalAnalyst Full time

Digital Analyst Role Overview:The ideal candidate will be responsible for managing advanced analytics tracking frameworks, ensuring seamless data collection, and enabling accurate insights across digital platforms.This includes implementing and managing Adobe Experience Platform (AEP) Web SDK and Adobe Launch (Data Collection) for web and app tagging, designing and configuring XDM Schemas and event-driven data layers for consistent data capture across platforms.Candidates with experience in Digital Analytics Implementation or Tag Management will have a competitive edge.Key Responsibilities:Implementing AEP Web SDK and Adobe Launch: Utilize expertise to implement and manage AEP Web SDK and Adobe Launch for web and app tagging, ensuring seamless data collection and accurate insights.XDM Schemas and Event-Driven Data Layers: Design and configure XDM Schemas and event-driven data layers for consistent data capture across platforms, streamlining business operations.Collaboration with Cross-Functional Teams: Collaborate effectively with product, marketing, and development teams to translate business needs into effective tracking strategies.Required Skills and Qualifications:Hands-on Experience in Digital Analytics: Minimum 2–6 years of hands-on experience in Digital Analytics Implementation or Tag Management.AEP Web SDK and Adobe Launch Expertise: Strong knowledge of AEP Web SDK, Adobe Launch / Data Collection, Customer Journey Analytics (CJA), Web & App Tagging Implementation, XDM Schemas, Event-Driven Data Layers, Tag Testing with Debugging Tools, SQL, and JavaScript.Analytical and Problem-Solving Skills: Excellent analytical, problem-solving, and communication skills to drive results.The successful candidate will possess excellent analytical, problem-solving, and communication skills, as well as the ability to collaborate effectively with cross-functional teams in a fast-paced environment.

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