Marketing Executive

3 weeks ago


gurgaon, India LENS Corporation Full time

We are looking for a Marketing Executive who is both creative and analytical. The ideal candidate will conduct insightful market research, establish effective marketing strategies to reach the target audience and evaluate and improve marketing outcomes. They should be a strategic thinker with a passion for marketing and technology, and able to communicate their ideas effectively to stakeholders across various departments.

Responsibilities:
Collaborate with graphic designers, content curators, visual artists, and web developers to create engaging and effective marketing materials
Coordinate all necessary tasks related to product delivery, including ensuring timely completion and quality assurance
Define target audiences, campaign objectives, and desired outcomes
Create and execute marketing strategies, and evaluate their success
Develop engaging content for marketing campaigns, including but not limited to written content, graphics, and videos
Stay informed about current marketing trends and best practices, and incorporate them into marketing plans and materials
Effectively manage and allocate the marketing budget
Be a team player, working collaboratively with colleagues across various departments to achieve shared goals.

Qualifications:
Bachelor’s degree in marketing/computer science, or a related field
2-3 years of relevant experience in marketing for AI-based products or services
Strong analytical, communication, time-management, and creativity skills, with a proven ability to work in a fast-paced, dynamic environment
Ability to focus on customer/market and take initiative to drive results
Experience with social media marketing and analytics, with a demonstrated ability to leverage social media platforms to build brand awareness and drive engagement.

Pay will be competitive as per market standards.



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