AdLift India | Marketing Content Manager | gurugram

2 weeks ago

gurugram, India AdLift India Full time

Essential Duties and Responsibilities:


• Digital outreach - build and maintain databases for content marketing.

• Influencer outreach - develop relations with industry influencers through outreach and thought leadership programs, measure community engagement and maintain relationships with top internet marketing experts.

• Content syndication and marketing - plan and execute content marketing strategies.

• Work with content team and account managers to deliver successful internet marketing campaigns across verticals - technology, e-commerce, finance, hospitality, education, luxury, travel & lifestyle etc.

• Basic content writing skills – need not be a grammar nazi, just good with words.

• PDFs, whitepapers and infographic marketing.

• Comfortable with social media ethics and marketing patterns.

• Working knowledge of content marketing tools.


Education and/or Work Experience Requirements:


• 3-5 years of experience with working on content and internet marketing campaigns.

• Experience in writing/contributing to authority websites/blogs would be an added bonus.

• Working knowledge of SEO and link building impact through content marketing.

• Excellent verbal and written communication skills in both internal and external setup.

• Good computer proficiency (MS Office – Word, Excel and Outlook).

• Ability to multitask under pressure and meet deadlines with a positive attitude.

• Ability to work independently and to carry out assignments to completion within parameters of instructions given, prescribed routines, and standard accepted practices.

• High school diploma or GED required.

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