Tesseract Learning | Search Engine Optimization Specialist

5 hours ago


india Tesseract Learning Full time

We are looking for talented graduates wishing to pursue a career in Digital Marketing. This full-time- permanent position will be based in Bangalore. The ideal candidates for this position will be enthusiastic and innovative and will play an important role in the marketing function. The ability to multitask and work independently are key requirements, while ambition and diligence are expected as standard. The selected candidate will be responsible for managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks and maximize ROI.


Responsibilities:

  • Optimizing copy and landing pages for search engine optimization.
  • Performing ongoing keyword research including discovery and expansion of keyword opportunities.
  • Researching and implementing content recommendations for organic SEO success.
  • Perform ongoing keyword discovery, expansion, and optimization.
  • Research and implement search engine optimization recommendations.
  • Research and analyze competitor advertising links.
  • Develop and implement link-building strategy.
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
  • Work with editorial and marketing teams to drive SEO in content creation and content programming.
  • Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
  • Develop landing pages and implement website changes on WordPress.

 

Requirements and skills:


   -  Proven SEO experience (2-3 years).

  • Solid understanding of performance marketing, conversion, and online customer acquisition.
  • Experience with SEO tools (Semrush).
  • In-depth experience with website analytics tools (Google Analytics, Site24x7).
  • Working knowledge of WordPress, HTML, CSS, and JavaScript development and constraints.
  • Knowledge of ranking factors and search engine algorithms.
  • Up-to-date with the latest trends and best practices in SEO and SEM.
  • Experience in content management is a bonus.

 

Interested candidates can send their profiles to hr@tesseractlearning.com




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