Senior Content Writer
1 week ago
CURA Software Solutions is a leading provider of Governance, Risk, Compliance and Risk-based Audit software solutions, implemented across more than 350 enterprise customers globally. Our solutions offer a clear picture of governance, risk and compliance across the organization which leads to better decision-making and risk management.
Role Overview : As a Senior Content Writer, you will play a vital role in elevating our brand presence across digital channels. We're seeking a savvy and experienced individual who is passionate about creating impactful content to drive brand engagement and increase organic traffic to our digital platforms. Collaborating closely with cross-functional teams, subject matter experts, and senior leadership, you'll lead key content projects to create compelling messaging.
Responsibilities:
Develop content strategies to reach the target audience and marketing goals effectively.
Create compelling content for various platforms including blogs, case studies, websites, brochures, event collaterals, webinars, and social media.
Proofread and copyedit content to maintain quality and consistency.
Execution of successful SM (LinkedIn) campaigns to increase brand visibility.
Responsible for all corporate-level marketing collaterals and communication initiatives.
Collaborating with senior leadership on CXO communication letters and employee communication initiatives.
Research content and consumer trends to ensure relevance and appeal.
Manage content calendars to ensure consistency across all platforms.
Conducting content audits and offering constructive strategies/suggestions for improvements.
Track and analyze content analytics and iterate on your content strategy.
Supervise and mentor the content team and cross-functional team members on content best practices and initiatives.
Requirements:
GRC Domain Experience.
Bachelor/Master's degree in Marketing, Communications, Journalism, or a related field.
Proven experience as a Senior Content Writer or similar role with 3 to 5 years of experience and atleast 2 years of exposure to IT/ITES services.
Excellent writing, editing, and proofreading skills with an understanding of editorial style guides.
Strong understanding of content marketing, SEO, Growth Marketing practices/ principles, and digital channels.
Proficiency in content management systems and social media platforms.
Ability to work effectively in a collaborative, cross-functional environment.
Detail-oriented with excellent organizational and time management skills.
Strong analytical, creative, and problem-solving abilities.
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