Marketing Content Specialist

21 hours ago


jamnagar, India RED Global Full time

The Content Marketing Manager will lead content initiatives across various digital platforms, driving the creation and execution of content strategies for multiple brands. This role is ideal for a creative and detail-oriented individual with experience in content marketing, looking to take ownership of projects and collaborate with cross-functional teams to enhance brand presence.


Key Responsibilities:


  • Develop and manage content for social media, websites, and email campaigns, ensuring brand consistency and alignment with marketing objectives.
  • Lead the execution of content strategies, ensuring timely and high-quality delivery across multiple platforms.
  • Oversee the creation of content calendars and maintain a steady pipeline of content to support marketing campaigns.
  • Collaborate with PR, marketing, and design teams to create engaging, on-brand content that drives customer engagement and supports business goals.
  • Analyze content performance through key metrics and optimize content based on data insights.
  • Optimize content for SEO and stay updated on the latest digital marketing and content trends.
  • Manage relationships with freelancers and agencies to ensure content production meets standards and deadlines.


Requirements:


  • 3-5 years of experience in content marketing, digital marketing, or a related role.
  • Pharma experience highly desirable
  • Strong understanding of brand tone of voice and experience crafting content across multiple platforms.
  • Proven ability to manage multiple projects simultaneously and meet deadlines.
  • Experience working with content management systems (CMS) and marketing automation tools.
  • Solid knowledge of SEO best practices and content optimization techniques.
  • Excellent written and verbal communication skills with strong attention to detail.
  • Ability to collaborate with cross-functional teams and lead content initiatives from concept to execution.


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