Publisher Sales Manager
2 months ago
About the job :
As a Publisher Sales Manager at Crackle, you will play a crucial role in building and managing relationships with clients, proactively identifying growth opportunities, and helping in scaling up their revenue from programmatic advertising.
Key Responsibilities :
Relationship Building : Develop and maintain strong relationships with assigned accounts, acting as their primary point of contact
Strategic Account Management : Create and implement tailored account plans to drive growth and retention for assigned clients.
Reporting & Analysis : Regularly monitor account performance, track key metrics, and prepare reports for internal stakeholders
Cross-Selling & Upselling: Identify and capitalize on opportunities to expand existing client engagements with our full range of offerings.
Problem Solving: Proactively address client concerns and resolve issues efficiently to maintain satisfaction
Communication & Collaboration: Effectively communicate with clients, internal teams (sales, marketing, product, etc.), and senior management
Product & Market Expertise: Stay updated on industry trends and competitor offerings, ensuring solutions align with evolving client needs
Minimum Qualifications :
Master's degree in Management or a related field from Tier 1 institutes (or equivalent work experience)
Preferred Qualifications :
Strong communication, presentation, and negotiation skills
Data-driven approach to problem-solving and analysis
Ability to work independently and manage multiple priorities in a fast-paced environment
Entrepreneurial spirit and a passion for driving growth
About Crackle :
A vibrant digital publisher ecosystem is essential for a healthy and useful internet. Digital publishers create and distribute high-quality content that informs, entertains, and educates us. They also play a vital role in holding powerful institutions accountable and promoting a diversity of voices.
Digital publishers rely on advertising for monetisation. However, advertising growth is challenged due to a number of factors, including the rise of ad blockers, privacy regulations, and the dominance of large tech platforms. Over time, this can lead to a decline in the quality of information available online, which is harmful to everyone.
At Crackle, our mission is to enable publishers to maximize their earning potential and build sustainable business. Our technology leverages AI/ML to help publishers maximize their monetisation efforts, creates efficiencies by automating manual processes and enhances their overall user experience and engagement. We are deeply committed to creating a vibrant and thriving publisher ecosystem for a better internet.
After spending several years at Google, our founders are now building a company with similar values and culture. We are passionate about creating a workplace where everyone feels valued, respected, and supported, and where we can all work together to make a positive impact on the world. Innovation, collaboration, and diversity - are essential for building a great company. We are committed to creating a workplace where everyone feels comfortable sharing their ideas, taking risks, and learning from each other.
We are excited to be on this journey, and we look forward to building a company that is both successful and meaningful.
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