Apply in 3 Minutes: Digital Marketing Specialist
4 weeks ago
Job Description
Role Description
This is a full-time on-site role for a Digital Marketing Specialist located in the Mohali district. The Digital Marketing Specialist will be responsible for implementing and managing digital marketing campaigns, optimizing web content, analyzing web metrics, and executing social media marketing strategies. Additionally, the individual will collaborate with the marketing and content teams to develop and enhance online marketing efforts to drive engagement and achieve business goals.
Responsibilities:
1. Develop and execute SEO/SEM strategies to drive organic and paid traffic across ecommerce platforms (Website, Amazon, Flipkart, Meesho).
2. Plan, create, and manage engagingsocial media posts(Instagram, Facebook, etc.) aligned with brand and campaign goals.
3. Work onWordPress/Shopify websites updates, optimization, and campaign integration.
Qualifications
- Proficiency in Social Media Marketing and SEO Tools
- Strong background in Digital Marketing and Web Analytics
- Excellent Communication skills
- Ability to work collaboratively within a team environment
- Experience in developing and implementing marketing strategies
- Familiarity with AI-based video analytics software is a plus
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field
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