Marketing Manager

4 weeks ago

Cannanore India ABC Group Full time

Job Description

Market study and analysis
Study about Market Trends, collect data on upcoming projects - hospitals, villas, govt. projects, residences, Malls etc.
Carry out demographic surveys to identify potential customers
Timely market surveys on competitors price, product, brand, design, payment strategy etc.
Conduct surveys to determine possible reception of a new product by a target market
Monitor the performance of products in the market to modify marketing strategies where necessary.
Site Visit & Build clientele
Ensure & confirm appointment before visit to customers / dealers.
Arrangement of showroom visit for satisfying customer need.
Prepare directory of prospective clients.
Give cold calling, constant follow up with agents Architects, Builders, Contacts, Designers and Engineers.

Sales and Marketing

Support marketing team in the development of pricing strategies to set suitable prices for products.
Ensure company profile (website, printed profile, magazine), brand catalogues (e-catalogue), pricelist etc. at the time of appointment.
Ensure customer see our e-Catalogue & services
Build and promote strong, long
-lasting customer relationships by partnering with them and understanding their needs
Sell company's products by identifying leads,
Help clients to select brand & product finalization according to their needs.
Close sales, ensure & inform the payment terms and conditions, timely collection of trade payment.
Ensure the on time delivery for closed customer.
Provide customers with exceptional services during pre and post-sales support.
Coordinate with concerned department in complaint clearance.
Involve and also focus on digital and online marketing.
Focus & Achieve sales targets and collection target.
Oversee the activities of marketing teams to ensure assigned tasks and set goals are achieved.
Participation in exhibitions and events
Organize and attend company-wide and marketing events.
Support in Display Arrangements with DNE team.
New data collection and follow up after event.
Support Branding & Sales Promotions
Assists in creating promotional materials, including brochures, blogs, marketing
Support in finding appropriate sites for hoardings.
Coordinate in gift distribution after promotional scheme achievement.

Project Co-ordination
Collect plans / designs from clients / dealers (kitchen, bathrooms, interior, claddings etc.),
Provide predesigned templates / plans to clients from Design & Execution team
Finalize products, materials with client and get updated designs from Design & Execution team.
Ensure displays and mockups are completed in the stipulated time.
Ensure Service charge collection for Design & Execution team, if required.

Report Preparation
Creates graphs, reports, and detailed data analysis using computer software.
Delivers reports on research findings through written documents and verbal presentations
Prepare weekly and monthly reports as required.
Customer Satisfaction & Service Availability
Maintain high customer satisfaction pre & post sales.
Provide 100% swift service availability to meet customer needs on incase of urgency.

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