PloPdo - Creative Lead Copy Writer (8-12 yrs)

4 weeks ago


Bangalore, India Discoveries Quintessential Full time

Role Overview: As a Creative Lead - Copy, you will be the voice behind BFSI brands, translating complex financial concepts into compelling, accessible content. This leadership role demands a creative mind, strategic vision, and the ability to produce high-quality digital campaigns that resonate with diverse audiences. Key Responsibilities: - Develop and oversee the creation of award-winning copy for digital campaigns. - Collaborate with creative, marketing, and client service teams to craft engaging content strategies. - Stay informed on BFSI industry trends to enhance content relevance. - Mentor junior writers, fostering a culture of creativity and excellence. - Partner with design and production teams to ensure cohesive storytelling across platforms. - Innovate content frameworks for integrated digital campaigns. Qualifications & Skills: - 8-12 years of experience in leading digital agencies, with a robust portfolio in the BFSI sector. - Exceptional writing skills with the ability to simplify complex financial concepts. - Expertise in digital storytelling, social media trends, and SEO best practices. - Proven track record of managing high-profile BFSI clients and delivering award-winning campaigns. - Strong leadership in creative ideation and campaign concept development. Why Join Us? - Work with India's top BFSI brands and Fortune 500 companies. - Be part of a purpose-driven culture committed to integrity, innovation, and nation-building. - Opportunity to drive digital transformation and thought leadership in the BFSI sector.


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