Commercial Manager

15 hours ago


Delhi, India Puretech Digital - A Genesis Company Full time

Role: Commercial Manager / Commercials Specialist Location: Mumbai Experience: 3–6 years (Digital media agency mandatory) Department: Operations / Media Commercials About the Role We are looking for an experienced Commercial Manager who can lead commercial negotiations with publishers, affiliate networks, and third-party media vendors, while managing the full cycle of media billing, reconciliation, and revenue optimisation. This role is critical in driving agency profitability , ensuring accurate billing , and strengthening relationships with media partners. Key Responsibilities 1. Commercial Negotiations & Vendor Management Negotiate deals with publishers, affiliate partners, OTT, programmatic, and third-party vendors Secure better rates, bonus inventory, credit lines, and commercial incentives Manage annual/quarterly negotiations for volume discounts & rate cards Collaborate with media teams on commercial viability for new partners 2. Agency Revenue & Margin Optimization Identify margin expansion opportunities Ensure accurate application of markups, client commissions, and incentives Drive strategies to improve agency profitability on spends 3. Billing & Operations Oversee PO/IO creation, verification, and tracking Co-ordinate with Accounts to ensure accurate and timely client invoicing Validate vendor invoices with campaign data (Meta/Google dashboards) Ensure smooth month-end closures and documentation 4. Reconciliation & Audit Match platform spends vs vendor invoices Identify discrepancies and resolve with vendors Maintain detailed recon sheets for large-scale budgets Work closely with Finance on audits 5. Cross-Functional Collaboration Work with Media Ops, SEO, Paid Media, Programmatic & Finance Ensure zero leakages in budgets and commercial processes Required Skills & Experience 3–6 years in digital media agency commercials/operations Strong exposure to publisher/affiliate/vendor commercial negotiations Hands-on experience with media billing, POs, IOs, recon & budget tracking Deep understanding of agency earning models (commission, markup, hybrid) Proficiency in Excel (Pivot, VLOOKUP, large data recon sheets) Strong communication & vendor relationship skills Ability to handle ₹20–80 Cr+ annual media budgets Good to Have Experience with Taboola, Outbrain, MiQ, InMobi, VCommission, Admitad, Optimise Experience in a performance marketing setup Understanding of ROAS-driven campaign commercial Why Join Us? Work directly with large-scale digital spends Opportunity to influence commercial strategy & agency profitability Fast-paced environment with growth into Commercial Lead roles


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