Sales Manager

Job Description Job Description Format Position Details - Designation: Sales Manager (UPSC / State PCS / Teaching Exams / CUET / Judiciary / SSC Exams) - Department: Business Development - Location: Karol Bagh, Delhi - Reports to: Divisional Head - Dept Org Structure: Divisional Head Tushar Verma Job Purpose We are looking for a high-performing and growth-oriented Sales Manager to lead a Business Development Team. In this pivotal role, you will be responsible for driving revenue, managing a team of BDEs, formulating sales strategies, and collaborating with cross-functional teams to unlock growth opportunities. This leadership role demands strong analytical thinking, team mentorship capabilities, and deep understanding of sales in the EdTech or B2C ecosystem. Primary Job Responsibilities - Sales & Revenue Strategy - Define, execute, and monitor monthly/quarterly sales targets and revenue goals for the team. - Build and own end-to-end sales plans to maximize conversions, renewals, and upselling opportunities. - Analyze market trends, student needs, and competitor activity to refine sales approaches. - Team Management & Development - Lead, coach, and inspire a team of Business Development Executives (BDEs) to meet individual and team targets. - Identify training needs and collaborate with L&D teams to build capabilities. - Conduct regular performance reviews, provide feedback, and cultivate a high-performance culture. - Process & Pipeline Management - Optimize lead management workflows to improve response time, follow-ups, and closure rates. - Ensure accurate forecasting, lead tracking, and CRM hygiene using tools like LeadSquared or similar. - Identify operational inefficiencies and implement improvements using data and feedback loops. - Cross-functional Collaboration - Work closely with Marketing, Product, and Academic teams to improve lead quality, refine messaging, and enhance student value propositions. - Partner with the Training Team to align onboarding and skill development with performance needs. - Product Thinking & Customer Voice - Represent the voice of the student and sales team in product development discussions. - Provide feedback to improve pricing, features, and value communication based on real-time sales insights. - Reporting & Insights - Create and present performance dashboards, conversion trends, and insights to leadership. - Maintain daily/weekly sales MIS to align efforts with company goals. Specific Knowledge & Skills - 34 years of progressive experience in sales/business development (preferably EdTech/B2C). - Proven track record of leading high-performing teams and achieving revenue targets. - Strong business acumen, people management, and data-driven decision-making skills. - Proficiency with CRM tools, Excel/Google Sheets, and performance tracking systems. - Excellent communication, negotiation, and interpersonal skills. - Bachelor's degree required; MBA/PGDM preferred. Major KRAs (SMART) - Drive monthly and quarterly sales and revenue targets. - Lead and develop a high-performing BDE team. - Ensure efficient lead management and CRM hygiene. - Optimize sales processes to increase conversion rates. - Collaborate cross-functionally to improve lead quality and student value. - Deliver accurate sales reporting and performance insights. - Represent customer voice in product and pricing decisions. Qualifications & Experience - Minimum Qualification: Graduation - Preferred Qualification: MBA/PGDM - Minimum Experience: 34 Years