▷ [Apply in 3 Minutes] Senior Associate - Digital Marketing

2 weeks ago

Indore Madhya Pradesh, India Ignatiuz Full time

We are looking for a passionate and creative Digital Marketing Associate to take ownership of our digital marketing and outreach initiatives This role is ideal for someone who thrives in a dynamic environment can independently manage campaigns and content and drive brand visibility You will play a critical role in creating engaging content managing campaigns supporting sales collateral optimizing digital channels and tracking marketing performance Key Responsibilities Digital Campaign Management Plan execute and optimize digital campaigns across platforms like LinkedIn Google Ads Meta Facebook Instagram and others Manage campaign budgets A B testing landing page performance and lead quality Monitor KPIs such as CTR CPL conversion rates and ROI Content Social Media Marketing Own and manage the company s LinkedIn page and other social platforms Create edit and schedule regular engaging posts industry trends thought leadership customer success team culture etc Identify trending and relevant hashtags to enhance reach and engagement Coordinate blog strategy ideation writing editing publishing SEO optimization and promotion Maintain a structured monthly content and campaign calendar ensuring timely execution Sales Marketing Collateral Collaborate with the sales team to prepare impactful pitch decks case studies one-pagers email templates and product service brochures Tailor content for different customer segments and business verticals Design visually appealing graphics flyers presentations and marketing materials aligned with company branding Website SEO Collaborate with design and development teams to keep website content updated and conversion-optimized Perform keyword research on-page and off-page SEO and track SERP performance using tools like Google Analytics Search Console SEMrush or Ahrefs Email Marketing CRM Plan and run email campaigns for lead nurturing and product service awareness Support CRM hygiene campaign segmentation and performance reporting Performance Analytics Reporting Track analyze and report marketing performance metrics weekly and monthly Provide actionable insights to improve campaigns outreach and ROI Requirements 2-5 years of experience in digital marketing social media management or B2B marketing Strong written and verbal communication skills Expertise in LinkedIn marketing hashtags engagement strategies and digital outreach Proven experience with paid campaigns Google Ads LinkedIn Ads Meta Ads Familiarity with social media management tools and scheduling platforms Proficiency in Canva Adobe Creative Suite or Figma for visual content creation Experience with email marketing tools like Mailchimp HubSpot or similar Knowledge of SEO tools Google Search Console SEMrush Ahrefs and website CMS WordPress Wix Webflow Strong organizational multitasking and project management skills Highly creative detail-oriented self-driven and able to coordinate across teams Educational Qualification Bachelor s degree in Marketing Communications Business or a related field Certifications in Digital Marketing Social Media Management or SEO are a plus

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