Social Media Manager

5 days ago

Navi Mumbai Mumbai India ASBS MBA Full time

Job Description Content & Social Media Specialist Location:Vashi (On-Campus) Experience:23 Years Qualification:MBA/MMS/PGDM Preferred Additional Requirement:Must have worked1+ year in a Marketing Agency ASBS MBA is one of India's fastest-growing management education brands, working across 12+ B-Schools in Mumbai, Pune, Goa & Bengaluru. We're hiring aContent & Social Media Specialistwho loves writing, understands digital, and can build strong brand narratives across platforms. Role Overview We're looking for someone who can own the brand's digital voice end-to-end from writing powerful website copy to creating storytelling-driven social content. This role blendscontent writing, copywriting, SEO basics, and full social media management. Ideal for someone who thinks like a storyteller, writes like a marketer, and wants to grow in brand/marketing roles. Key ResponsibilitiesSocial Media Ownership - Manage Instagram, Facebook, LinkedIn, and YouTube end-to-end - Plan content calendars, post daily content, and track performance - Coordinate with design/video teams to turn ideas into strong creatives - Capture raw video/photo content during events, sessions & campus activities Content & Copywriting - Write high-quality copy for website pages, landing pages, blogs & campaigns - Create engaging scripts, captions, reels copy, and storytelling-based posts - Develop brochures, emailers, WhatsApp messaging, ad copy, and internal communication - Ensure tone, clarity, and consistency across all brand communication SEO & Digital Content - Apply basic SEO principles while writing website & blog content - Research keywords, competitors, and trending topics - Optimize content for readability, ranking, and conversion Brand Storytelling - Convert student journeys, events, faculty stories & campus culture into strong narratives - Build a cohesive digital identity across all channels Required Skills & Profile - 23 yearsexperience in content, copy, social media, marketing - At least 1 year of experience in a Marketing Agency(mandatory) - Excellent writing skills crisp, creative, and impactful - Comfortable managing social media independently - Basic knowledge of SEO, trends, analytics & digital platforms - Strong storytelling mindset and understanding of youth-driven communication - Certifications inDigital Marketing(Google, Meta, HubSpot, etc.) preferred - MBA/MMS/PGDM preferred (not mandatory) - Must be anImmediate Joiner

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