Customer Relationship Management Specialist

Job Description Function: Sales Designation: Senior Executive- CRM Open Position: 01 Location: Hyderabad About Keus Keus is at the forefront of integrating elegant design with state-of-the-art technology in smart home automation and architectural lighting. Our mission is to transcend ordinary living, offering a luxurious, seamless, and beyond-compare smart home experience. Our philosophy is centered around a design-first approach, where impeccable aesthetics meet unparalleled functionality. At Keus, a cadre of leading Industrial Designers, Electronics and Electrical Engineers, and Software Architects, merge their expertise to redefine industry standards and craft bespoke smart home products and solutions that lead the way in innovation. We pride ourselves on being the benchmark of sophistication and holistic smart home experiences in India, relentlessly innovating not only to meet but redefine global standards. Keus is on an ambitious path of expansion, with 2024 marking our entry into the thriving markets of Mumbai, Bangalore, Pune, and Delhi. Our strategy involves directly engaging with Architects, Interior Designers, and leveraging Digital Marketing to enhance our customer reach. Discover more about our vision and offerings: - Visit our website: www.keus.in - Watch us on YouTube: KeusSmartHome - Follow us on Instagram: @keussmarthome Join us in shaping the future of luxurious Smart living. Position Overview: We are seeking a detail-oriented and analytical Sales CRM Executive who will be responsible for maintaining the accuracy, reliability, and efficiency of our CRM system. The ideal candidate will have a strong functional understanding of sales processes, data management, and CRM tools, with advanced proficiency in Excel. This role plays a crucial part in ensuring data hygiene, generating insights, and supporting continuous improvement of the sales ecosystem. Key Responsibilities: 1. CRM Data Management & Hygiene - Ensure data accuracy, completeness, and consistency across all CRM modules. - Conduct regular audits, corrections, and standardization as per the sales framework. - Identify data gaps and drive corrective actions with the sales teams. 2. Functional Testing & Tool Optimization - Test new CRM functionalities, workflows, and automations before release. - Collaborate with cross-functional teams to validate new requirements and features. - Support customization activities like creating flexi fields, updating logic, and verifying tool behavior. 3. Reporting & Insights - Generate daily, weekly, and monthly performance reports for sales teams and leadership. - Identify trends, anomalies, and actionable insights from CRM data. - Support dashboard creation and ensure alignment with sales KPIs and business logic. 4. System Monitoring & Issue Resolution - Proactively monitor tool performance and report any malfunctions or data flow issues. - Coordinate with technical teams for troubleshooting and resolution. 5. Requirement Gathering & Implementation Support - Partner with sales leadership to capture evolving business needs. - Prepare data sets and documentation to support configuration changes or new feature rollouts. 6. Dashboard Creation & Logic Mapping - Design and manage dashboards reflecting sales performance metrics. - Define logic, legends, and formulas for KPIs to ensure reporting accuracy. Key measures of success: - Dashboard Reliability, Reporting & Insights - CRM Data Accuracy & Hygiene - Functional Testing & Tool Optimization - User Adaptation and Feedback - Stakeholder Engagement and Collaboration - Cross-Functional Collaboration Key Competencies: - Ownership of Action and Results - Process Centricity - Customer Centricity Qualifications: - Strong knowledge of CRM tools (Zoho, Salesforce, HubSpot, or similar). - Advanced proficiency in MS Excel (Pivot Tables, Lookups, Conditional Logic, Data Cleaning). - Solid understanding of sales process flow, funnel stages, and sales metrics. - Strong analytical and problem-solving skills with attention to detail. - Excellent communication and documentation abilities. - Ability to work collaboratively with Sales, IT, and Operations teams. Education: - Bachelor's degree in Business Administration, Engineering, Computer Science, or a related field. - Certification in CRM platforms (preferred but not mandatory). Keus Culture: Join a team that is passionate about innovation and excellence. At Keus, we value creativity, collaboration, ownership, and a commitment to leading the smart home revolution. What Keus Offers: - The opportunity to be at the forefront of the home automation industry, working with high-end clientele. - A dynamic and supportive work environment that values innovation and creativity. - Competitive salary, commission structure, and benefits. - Professional growth opportunities in a rapidly expanding company. Keus is an Equal Opportunity Employer; We celebrate diversity and are committed to creating an inclusive environment for all employees.