Sales and Marketing Executive

2 months ago

New Hyderabad Lucknow Uttar Pradesh, India TechQRT Full time

22 Oct 2024 | Admin

**Position Overview**:
The Sales and Marketing Executive is responsible for driving the growth of the organization through effective sales strategies and marketing initiatives. This role requires a combination of strong communication skills, technical knowledge, and the ability to understand and meet customer needs in a competitive landscape. The incumbent will engage with clients, promote products, and contribute to the overall success of the sales and marketing teams.

**Key Responsibilities**:
**Customer Engagement**:

- Conduct face-to-face and telephonic interactions with customers to build rapport and understand their specific business requirements.

**Service Quality Assurance**:

- Develop a comprehensive understanding of the technical specifications and features of the organization’s products and services, ensuring quality of service through meticulous documentation.

**Lead Generation**:

- Execute cold-calling initiatives to generate interest in products and services, ultimately arranging meetings to discuss potential business opportunities.
- Identify and cultivate new business prospects through networking and follow-up courtesy calls.

**Presentations and Demonstrations**:

- Prepare and deliver compelling presentations and product demonstrations to potential customers, showcasing the benefits and functionalities of software solutions.

**Marketing and Promotion**:

- Create and design sales literature to effectively market and promote a portfolio of products.
- Participate in industry events to enhance brand visibility and engage with potential clients.

**Technical Advisory**:

- Provide technical support and advice to customers regarding the installation and utilization of computer systems and networks, both pre
- and post-sale.

**Sales Strategy Development**:

- Formulate and implement effective sales plans utilizing established sales methodologies to meet and exceed sales targets set by management.

**Customer Relationship Management**:

- Maintain and strengthen relationships with existing customers, promoting additional products and upgrades to ensure continued engagement.

**Issue Resolution**:

- Address hardware and software-related issues, collaborating with specialized technical colleagues when necessary to resolve complex problems.

**Market Research**:

- Conduct comprehensive market research to enhance interdepartmental knowledge regarding demographics, competitive landscapes, and emerging trends.
- Collect quantitative and qualitative data from marketing campaigns to inform strategic decisions.

**Digital Marketing Engagement**:

- Demonstrate a willingness to learn and engage in digital marketing initiatives, contributing to the execution of campaigns across various platforms.
- Assist management in preparing reports and analytics related to marketing efforts and campaign performance metrics.

**Competitive Analysis**:

- Perform competitive market analysis to identify new opportunities for growth and advancement.

**Team Collaboration**:

- Actively participate in team meetings to provide updates and share insights, fostering a collaborative environment to achieve collective goals.

**Qualifications**:

- Proven experience in sales and marketing, preferably in a technology-focused environment.
- Strong understanding of digital marketing principles is advantageous.
- Exceptional communication and presentation skills.
- Ability to manage multiple priorities and meet deadlines in a dynamic setting.

This role demands a proactive and results-oriented individual who is committed to continuous learning and professional development within the fields of sales and marketing.

**Salary**:
Rs 10,000 - 25,000

**Location**:
Lucknow (India)

**Job Time**:
Full Time

**Job Type**:
On-Site

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