Influencer Marketing Executive
1 week ago
At Glad U Came, we believe that creativity thrives in an environment where passion and innovation come together. We're not just a PR agency; we’re a community of bright minds dedicated to bringing brands to life in exciting ways. If you’re looking for a place where you can make a real impact, explore your creativity, and be part of something extraordinary, you've come to the right spot WHY WORK WITH US? A Culture of Collaboration We thrive on teamwork Here, you'll find an open environment where ideas flow freely and collaboration is key. Whether you're brainstorming the next big campaign or strategizing a brand's story, we believe that the best results come from working together. Growth & Development At Glad U Came, we’re committed to helping you grow. We offer a range of opportunities for professional development, whether through workshops, mentorship, or access to the industry. Your growth is our priority Fun Work Environment Who says work can’t be fun? From team outings to creative brainstorming sessions, we know how to blend hard work with a dash of fun. Our office is a place where creativity blooms, and laughter is a daily part of our routine. Flexible Working Arrangements We know that balancing work and life is important. That’s why we follow a hybrid model, with set days to work from home and set days in the office. This structure helps you maintain productivity while also giving you the flexibility to manage your personal commitments. Diversity & Inclusion We celebrate diversity and strive to create an inclusive environment where everyone feels valued and empowered. At Glad U Came, every voice matters, and we welcome perspectives from all backgrounds.
**Influencer Marketing Executive**
Minimum 1 year of experience
**Skills & Values**:
- Understand the client's reputation challenges and opportunities, map the media and conversation ecosystem in which the client is situated, and create an influencer relations strategy based on it.
- Map digital content creators, and key opinion leaders with influence around niche topics and industries, based on client needs.
- Build relationships with a broad network of digital content creators, and key opinion leaders with influence around niche topics, languages, or locations.
- Work with digital content creators, and key opinion leaders to co-create and distribute content, with a focus on YouTube, LinkedIn, and Twitter.
**Responsibilities**:
- Develop and execute influencer marketing strategies and creative campaigns
- Identify and build relationships with prominent influencers and thought leaders
- Attend relevant events for networking and business purposes
- Develop content ideas and write and curate content
- Research relevant industry experts, competitors, target audience and users
- Brainstorm new, creative approaches to influencer campaigns
- Keep abreast of emerging trends, technologies and influencers
- Liaising with the marketing team to create and coordinate marketing strategies that work across different channels
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