Digital Marketing Executive
3 months ago
**Job ID**: SDS-DME-0324
Digital Marketing Executive
**Experience**: 4+ Years
**Positions**: 2
**Job Type**: Full Time
**Location**: Kolkata
**Company Overview**:
Given our focus on the US insurance industry, a strong understanding of US insurance perspectives is an added advantage.
**Responsibilities**:
Manage and grow the company's presence on social media platforms like Facebook, Twitter, Instagram, and LinkedIn.
Collaborate with the creative team to design ad creatives and copy that drive engagement and conversions.
Analyze and report on campaign performance, making data-driven recommendations for improvements.
Monitor competitors' strategies, performance, and online presence and devise effective strategies to surpass them.
Thoroughly understand and utilize key performance metrics (CPM, CTR, etc.) to monitor and improve campaigns.
Ability to manage multiple projects and prioritize tasks effectively.
Optimize website content for search engines to improve organic search rankings.
Understand and implement technical SEO audits With SEMrush, Ahref, and GSC.
Timely execution of SEO strategies to meet the client's business targets.
**Key Requirements**:
4+ Years of experience in the IT Services Industry.
Require experience in diverse international markets across various domains.
Bachelor's degree in Marketing or related field.
Excellent understanding of digital marketing concepts.
Certifications in Digital Marketing (Google Digital Marketing & E-commerce Professional Certificate and Semrush Content Marketing ) are necessary.
Knowledge of SEO, SEM, social media advertising, and content marketing strategies.
Ability to manage multiple projects simultaneously.
**How to Apply**:
Sundew is an equal opportunity employer.
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