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Sales and Marketing Support Associate
4 months ago
**Bausch + Lomb Corporation, (NYSE/TSX**: BLCO), is solely dedicated to protecting and enhancing the gift of sight for millions of people around the world from the moment of birth through every phase of life. Our mission is simple yet powerful: Helping you see better to live better.
The company is one of the best-known and most respected healthcare brands in the world, offering the widest and finest range of eye health products including contact lenses and lens care products, pharmaceuticals, intraocular lenses, and other eye surgery products.
Our highest priority is the well-being of the people we serve. By listening to our customers and patients, by constantly honing our innovation edge, by executing with integrity and excellence, we strive to earn the trust of our partners and stakeholders.
Over the last 167 years, Bausch + Lomb has become a global hallmark for innovation and quality. Our talented and motivated colleagues work relentlessly to invent new materials, engineer new technologies, and ultimately bring new innovations to help people see better to live better.
JOB TITLE
Marketing Executive
BAND
13/14
BUSINESS UNIT / FUNCTION
Surgical - Sales & Marketing
LOCATION
Gurgaon
OBJECTIVES/
PURPOSE OF JOB
To manage, coordinate, analyze, execute and be the point of contact for all marketing related activities.
KEY ACTIVITIES/
RESPONSIBILITIES
Activations, Conferences and CTPs - End to End Execution
Customer Care - Queries, Complaints & Documentation
Business Analytics - Business Performance Dashboards & Data Management with effective presentations
Vendor Management - all Surgical vendors mentioned in the A&P sheet
MAP provisions & Budget Tracking - Spend Analysis
In-Clinic Branding & Product Collaterals - Single point contact for sales team
Support Head Marketing in Brand Plan Execution & Ideation - Be conversant & aware about Surgical products & technology
SUPERVISE DIRECT REPORTS
NO
SCOPE OF POSITION
Responsible for maintaining Marketing budgets - With tracking of Budget vs Spend
- Be conversant in products and their performance at pan India level.
Provide monthly MAP provisions in accordance with budget
To Manage all Vendors from registration to payments
Support the delivery of professional education events - Travel to the event location as and when needed.
Weekly & Monthly Reports/Dashboards on Business Performance - Analytics & Presentation with inputs that support the business
Management of Sales and Marketing Portals - Sample, BPM, Complaints etc. and ensure the tracking with reports is always updated & available.
Handle cost for all marketing related work internally and externally - With effective documentation & analysis.
Ensuring all documents are in place post any activity with 100% compliance
To develop and execute POS marketing collaterals - End to end collaboration with, marketing manager, medical, compliance & designers ensuring marketing material is always updated, in stock & available for dispatch
Spearhead BTL activities while controlling cost - Manage conferences, CMEs & Events without supervision and execution as per plan
Co-ordinate with sales teams (ASMs & SEs) - For day-to-day requirements and as support for coordination in HO
Support the Marketing Manager in ensuring the execution of brand plans & delivery of marketing program in effective manner
KEY RELATIONSHIPS
With all external agencies(creative, on ground, printers, outdoor, media, etc)
With all internal stakeholders(marketing, sales, supply chain, finance, medical others)
QUALIFICATIONS/
TRAINING
MBA (Graduation in Life Science desirable)
EXPERIENCE
1-4 Years (Prior experience in Marketing is desirable)
Other Factors
A Go-Getter person with high level of energy, commitment and have a bent towards brand marketing with a flair for analytics & presentation skills. An individual desirous of learning & executing marketing plans and moving up the ladder in time demonstrating skill & abilities.
**Approved by**:
Aarti Kohli - Director HR
**Signature**:
**Date**:
**Approved by**:
Premal Pandya - Commercial Director, Ophthalmology
**Signature**:
Date
The masculine is used in this publication without prejudice for the sake of conciseness.
Bausch & Lomb is committed to equal employment opportunity and complies with equal employment opportunity laws in effect wherever it operates.
We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. Accommodations for job applicants with disabilities are available on reques.
