Performance Marketer
3 weeks ago
**Position**: Performance Marketer
**Location**: Nagpur
**Employment Type**:Full-Time
**About the Role**
**Key Responsibilities**
- **Campaign Management**: Plan, execute, and optimize performance marketing campaigns across platforms such as Google Ads, Facebook Ads, Instagram, LinkedIn, and others.
- **Data Analysis**: Monitor and analyze campaign performance metrics (CPC, CTR, CPA, ROAS) to ensure campaigns meet targets.
- **A/B Testing**: Conduct experiments to identify high-performing creatives, copy, and targeting strategies.
- **Budget Management**: Allocate and track budgets effectively to maximize ROI across campaigns.
- **SEO/SEM Strategies**: Collaborate on SEO/SEM efforts to improve organic and paid visibility.
- **Collaboration**: Work closely with content, design, and product teams to create compelling ad assets and landing pages.
- **Reporting**: Generate detailed reports and insights to communicate campaign performance to stakeholders.
- **Audience Targeting**: Build and refine audience segments to enhance targeting and personalization.
- **Stay Updated**: Keep up with industry trends, algorithm updates, and best practices to maintain a competitive edge.
**Qualifications and Skills**
- Bachelor's degree in Marketing, Business, or a related field (preferred).
- Proven experience in performance marketing or digital marketing roles.
- Proficiency with tools such as Google Analytics, Google Ads, Facebook Ads Manager, and other ad platforms.
- Strong analytical and problem-solving skills with a data-driven mindset.
- Excellent communication and project management skills.
- Ability to work independently and as part of a team in a fast-paced environment.
**What We Offer**
- Competitive salary and performance-based incentives.
- Opportunities for professional growth and development.
- A dynamic and collaborative work environment.
If you're passionate about driving measurable results through performance marketing and want to be part of an innovative team, we'd love to hear from you
Pay: From ₹20,000.00 per month
**Benefits**:
- Flexible schedule
- Paid time off
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
Work Location: In person
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