Executive Marketing
3 months ago
Craft strategies for Marketing, including Digital, Advertising, PR & Communications and Creative
- Prepare and manage monthly, quarterly and annual budgets for the Marketing department. Strict vigilance on budget and ensuring maximum ROI on budget
- Set, monitor and report on team goals
- Analyse consumer behaviour and determine customer personality - important to distinguish between sales and brand and overall ensure that marketing efforts meet both goals.
- Communicating with target audiences and managing customer relationships
- Identify opportunities to reach new market segments and expand market share - this is important when we set up new stores, understanding the market, the specific neighbourhood, size, reach, etc. Monitor competition (acquisitions, pricing changes and new products and features) - peer benchmarking and industry analyses is very important to understand the business. must be able to think of the ecosystem holistically
- Coordinate sales and marketing efforts to boost brand awareness - divided into brand level and then local store marketing which involves corporates in the area, local societies and many such minute things
- Participate in the quarterly and annual planning of brand objectives
- Developing and managing advertising campaigns. - Overseeing social media marketing strategy and content marketing with the agency, guiding them, creating the right content and so on.
- PR - Organizing and managing events and working with agency to get maximum reach
- Coordination with creative agency, website development agency and ensuring they work in the right direction and meet deadlines
- Content planning for social media
- PR and networking with media personnel
- Social media tracking
- Liaising with agencies, overseeing and evaluating their performance
- Database management
- Marketing collaterals management
- Preparation of Agency reviews, minutes of meetings etc
- Vendor Management
- At all times, project a favorable image of 1441 Pizzeria to the general public. Be a role model at all times
**Job Types**: Full-time, Permanent
**Benefits**:
- Cell phone reimbursement
- Flexible schedule
- Food provided
- Health insurance
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
Schedule:
- Day shift
- Evening shift
- Monday to Friday
- Morning shift
- Weekend availability
Supplemental Pay:
- Performance bonus
- Quarterly bonus
Application Question(s):
- Notice Period ?
**Education**:
- Master's (required)
**Experience**:
- Marketing: 3 years (required)
Work Location: In person
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