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Performance Marketing Executive

4 months ago

Mumbai Maharashtra, India Contentorial Writing Services Full time

Hey

**Performance Marketing Manager Job Description**

As a Performance Marketing Manager, you will create, execute, and manage paid acquisition campaigns. You will be responsible for analyzing data to pull insights and inform decisions across all acquisition channels to booth growth.

**Roles and Responsibilities**
- Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI.
- Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.
- Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.
- Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).
- Understand new and relevant KPI metrics requirements for performance management and optimization purposes.
- Work with creative and marketing teams to test strategies and innovation.
- Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.

**Qualifications**
- Previous work experience in a quantitative marketing role managing strategy and execution on social, search, or other performance-oriented channels.
- In-platform execution experience setting up campaigns in Facebook ads manager, Google Ads, and Google AdWords.
- Deep understanding of data or data modeling and able to objectively identify insights for sharing with stakeholders.
- Exceptional analytical skills to identify opportunities within complex data and where these can be operationalized.
- Proven track record of building and scaling acquisition campaigns with a strong focus on ROI.
- Outstanding presentation skills.
- Excellent written and verbal communication skills.
- Strong project management skills.
- Critical thinker and creative.
- Bachelor’s degree in Marketing or relevant field.

**Skills**
- Performance Marketing
- Digital Marketing
- SEM & SEO
- Paid Search
- Competitive Analysis
- Marketing
- Display Advertising
- PPC
- Marketing Automation
- Reporting
- __________________________________
If you can write grammatically correct sentences in English, that's a plus because you'll be communicating with our clients.

In this role, you should be an excellent communicator & Digital Marketer who’s able to grasp client's needs and brainstorm ways to fulfill them. If you also have a background in client service and knowledge of our industry (Performance Marketing), we’d like to interview you.

**Requirements**:
Proven experience as a Performance Marketing Client Servicing & Communication Intern or Executive
A customer-oriented attitude
Excellent communication and negotiation skills
Ability to work well with a team
All the best

Pay: ₹5,000.00 - ₹20,000.00 per month

**Benefits**:

- Paid time off
- Work from home

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

**Experience**:

- Digital marketing: 1 year (preferred)
- Client Service & Communication: 1 year (preferred)
- Performance marketing: 2 years (required)

Expected Start Date: 17/04/2024