(15h Left) Marketing Manager

3 weeks ago


Pune, India Vivaldis Animal Health Full time
Company Description:

Vivaldis Animal Health, a proud subsidiary of Sun Pharma, is on a mission to raise the bar in pet care. Our team is fueled by a blend of ground breaking research and genuine compassion, all aimed at improving the lives of our furry friends. From top-notch pharmaceuticals to gourmet treats, we offer a comprehensive range of products designed with one goal in mind: to keep pets happy and healthy.

At Vivaldis, we know that pets aren't just animals they're cherished members of the family. That's why we pour our hearts into everything we do, ensuring that each product meets the highest standards of quality and care.

Role & responsibilities

- To prepare, present and implement marketing business plan for animal healthcare segment.- To effectively design communication material, campaigns, customer engagement programs to all the relevant stakeholders in the value chain- Conducting meetings, Product launches, organizing CMEs etc.- Effectively manage social media platforms for marketing communication- To provide strategic marketing direction & to create and execute tactical plans aligned with strategy within specified time frames via the sales force and to measure quantitatively and qualitatively thereafter. Track and monitor the progress on the brand/s on a monthly basis- Product lifecycle management for healthcare products.- Regular fieldwork with representatives, monitoring marketing plans , identifying opportunities and gaining market intelligence- Prepare and present marketing reports to senior management.- Coordinate with external agencies and vendors.- Develop promotional materials and sales tools.- Drive brand awareness and market share growth.

Preferred candidate profile

- Excellent communication and interpersonal skills.- Excellent understanding of healthcare products and ways to promote healthcare products- Ability to think strategically and analytically.- Proficiency in digital marketing tools and platforms.- Strong project management skills.- Ability to work collaboratively with cross-functional teams.- Experience with market research and data analysis.- Creative thinking and problem-solving abilities.- Strong organizational skills and attention to detail.- Ability to manage multiple projects simultaneously.- Strong presentation skills.

Education/Qualification: B.Sc/ B. Pharma with MBA/ PGDM- Marketing.

Experience: 6-7 years of work experience, with pharmaceutical marketing

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