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Ksolves - Salesforce Marketing Cloud Engineer

2 months ago

Anywhere in IndiaMultiple Locations Ksolves Full time

Responsibilities :

- Build emails using content builder in SFMC/ MCI

- Custom coding (as required)

- Use AMP scripting for dynamic coding and hide/show blocks

- Responsive build

- Create and update data extensions for send and personalization requests

- Attach creatives to a journey for final deployment

- Create cloud pages to connect emails whenever required

- Design & implement Salesforce Marketing Cloud solutions, with a strong emphasis on Marketing Cloud Personalization (MCP)

- Develop personalized customer journeys, leveraging data-driven insights to enhance customer experience.

- Must have adequate knowledge on Journey builder, Content builder, Contact builder, Audience Builder, Automation, Email studio, Mobile connect, REST and SOAP API, Integration with 3rd party data.

Requirements :

- 2-5 years of hands-on development experience on the Salesforce platform

- Strong business analysis and functional experience, including requirements gathering, creating solutions, and/or deploying solutions to end users.

- Technical project management experience.

- Strong attention to detail and excellent problem-solving skills.

- Strong verbal and written communication and data presentation skills, including an ability to effectively communicate with both business and technical teams.

- Solution architecture capabilities and understanding of the cloud based platforms and how they integrate / interface with the rest of the Marketing / CRM eco system

- Must have deep understanding of different kind of marketing programs in a multi-channel Campaign and Marketing world, that clients are leaning towards and how clients measure the returns on investments.

- Knowledge of SAP integrations and MCI platforms and features is a add on.

(ref:hirist.tech)