The Leaf | Marketing Strategist | india
1 week ago
Marketing Strategy + Client Management
Location : Bangalore
Responsibilities
1. Managing the clients expectations and understanding the requirement.
2. Being the liaison between the brand team and The Leaf team to ensure that the overall strategy and goals are being met
3. Ensuring that the creative and content treatment is aligned to the brands goals in the future
4. Working with the brand team to brainstorm and streamline with creative goals
5. Conceptualising and overseeing content and visual properties for the brand along with The Leaf's Creative Team
6. Setting goals in terms of creative deliverables for better planning
7. Ensuring quality, insights and the goal of increased engagement while crafting distribution pieces on YouTube through YouTube shorts.
8. Ensuring every campaign or document that goes out from The Leaf to the brand has a clear objective, insight and accurate targeting
9. Pitching ideas and having discussions with the brand team fully understanding the capabilities of the agency
10. Coming up with the overall brand story and strategy for the brand
11. Final Quality Check from before any asset is shared with the brand
Qualifications
- Proven work experience as a Content Creator, Content Writer, Strategist or a Social Media Manager
- Portfolio of published articles, social media work and/or video work
- Excellent command over the English language
- Bachelor’s degree in Mass Communication, Business Administration/Management
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