Sr Product Manager

Job PurposeIdentify new opportunities/segments to drive the

District Program, Single Nodal Agency, Central Nodal Agency

in close coordination with Channel and other Sourcing Channels/Teams. Ensure wallet gain through enabler programs like HNW program, encash opportunities emanating from District level authorities of existing and new customers. Government funds are influenced by Key Decision Makers (KDM) located at district, block and below level for which dedicated program to be driven.JOB RESPONSIBILITYAchievement of Business Objectives: Numbers, NAV and FD for

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA).To provide business inputs to the Channel & senior management on the

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA)

Portfolio: NAV, CIB, Numbers, Inc Val, ATSDeveloping a product proposition and solution for

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA)

.Opportunity sizing at state level and tracking the same for

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA).Focused drive (National/ Regional/ State Specific) to acquire granular business and work in close coordination with RBB, to enhance business footprints.To provide direction to all channels by releasing regular updates on the

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA).Extensive calling with district level channel level along with regular reviews of the Team to be scheduled for better traction.Highlighting the contribution of all channels, trends in sourcing, segment wise sourcing patterns, segregation between for

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA).Identify segments from existing data that have high ATS and share the success of channels / zones that have sourced these segmentsIdentify top & bottom performing sourcing channels / cluster or zones with low ATSShare the data with the Channel and sourcing teams, discuss actionable on the same & execute the actionable in a structured mannerIdentify performing sourcing channels/teams & share as well as replicate their success stories across other sourcing channels/teamsRunning drive at product and channel levelTracking success stories and replication of the same across states.Liaising with the Solution Team for Solution implementationLiaising with Central Team wherever Mandates / LOR requiredClose co-ordination with the Channel, Process Team, Marketing TeamGlobal Mailer, Did You Know and Teaser campaigns for Channel and sourcing channelsExploring new markets and segmentsWork in tandem with the channel to identify new segments and opportunitiesCreate a plan along with channel and ensure execution for acquisition of business in identified markets/segmentsCustomized

Government, Institution and

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA)

, product offerings to suit the requirements of identified markets/segmentsProvide internal targets for achieving business in the new market/segment identified for having focused business approachTake assistance of seniors in Product or Sourcing ChannelProvide inputs Government & Institutional Business Solution team for developing new solutions for the SegmentWork in tandem with other product teams to have a bundled offering for complete product propositionCustomizing OffersHelp channels customize deals/ accounts by reviewing profitability of each deal, and guide the sourcing channels accordingly.Making customized offers & presentation for

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA).Liaising with marketing to get translations for offer letter in regional languages as when required.Making collaterals and decks for

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA)

.Provide inputs for Training ContentSpreading awareness of the product & its value proposition among channels by conducting training of all channelsEase documentation process by updating FAQs and updating channels & Regional Document Verification Units (RDVU) on the required documentationEnsure compliance of RBI / MHA / NSCI guidelines for respective productsCustomer and Field/Client VisitsVisits to prospective customers with ZH and CHSupport channel to Ensure primary banking relationship for each customerIdentify cross sell opportunities during customer visitsPeriodical visits to field/locations and meeting ZH/CH and sourcing channels for collaboration for

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA).Prepare customer level and location/cluster level plans for seamless business acquisitionImplement successes gained in one part of the country and replicate it identified set of clusters/locationsBusiness updates to senior management and teamProvide monthly updates on business to seniors in relevant sourcing channel/teams and ProductEnsure clarity and accuracy of data and MISWork with fincon on streamlining data and MIS on regular basisManagement of Portal and DashboardManagement of the Government Portal (Sub Folder) for

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA).Regular update on the content in the

District Program, Single Nodal Agency (SNA), Central Nodal Agency (CNA)

section under Government portal.All PPT, offer letters and Mandates needs to be updated.A dashboard for visibility of the Numbers and Value across states and channel.Revision of Brochures / Services & Fees Leaflets / Other Communication Material for customer communicationCompetition and Market AnalysisUnderstand and evaluating the Market Size/Opportunity and Competition Business StrategiesReview competition offering on a regular basisUpdate the channels on the overall market opportunity and competition offeringsCandidate Profile:Minimum experience of 6 yearsPostgraduate/ MMS / MBAExposure to Product, Sales, Audit, Process and Compliance in BankingSales and Influencing SkillsBanking Product & Process KnowledgeRegulatory KnowledgePlanning and Organizing SkillsGood Communication SkillsKnowledge of Competition & Current trends in financial Industry

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