▷ High Salary: Marketing Specialist
1 month ago
Role
JoVE is looking for an experienced, dynamic, marketing professional to join our team as a Marketing Specialist. In this role, you will implement lead-generation marketing email campaigns.
Responsibilities
- Manage global email marketing, including new product announcements, onboarding emails, trial support, and more.- Develop and execute campaign strategies that align with JoVE’s brand messaging and drive impactful results.- Implement an email marketing strategy based on the academic calendar, taking into consideration holidays and other opportunities to promote JoVE.- Create compelling email campaigns & landing pages that engage our target audience.- Drive pipeline growth through the development of innovative, successful, and measurable demand-generation campaigns.
Requirements
- A Bachelor's degree.- 5+ years of experience in B2B Marketing.- Experience working in publishing, high education, ed-tech, or Science industries.- A strong analytical mindset with a proven track record of achieving successful marketing results.- Experience in demand generation and lead nurturing.- Proficiency in marketing automation tools (e.g., HubSpot) for executing, measuring, and optimizing demand generation campaigns.- Working knowledge of CRM systems (e.g., Salesforce, Hubspot).- Excellent verbal and written communication skills.- Strong command of the English language, including idioms and current trends.
Why Join JoVE?
- When working with JoVE, you can expect a compensation package competitively placed within the local market.- You will make a direct impact in accelerating science research and in improving student learning in science education.- Opportunity to work with global teams and in an environment that promotes innovation and collaboration.- Our strong promotion from within culture draws a clear path to advance your career with us.
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