Brand Executive

4 weeks ago


Bengaluru, India Cothas Coffee Co Full time

About the Company for Executive/Sr Executive – BrandExperience - 1 to 3 years in marketingFMCG will be PlusAbout the RoleCoordination and execution of promotional and advertising activities. Supporting the Marketing Communications/brand Managers to deliver assigned campaigns, on time within budget and in line with strategic objectives.Responsibilities- Printing and execution of collaterals.- Regular feedback and consumer interactions for the campaigns being executed.- Preparing and sharing a MIS report to manager weekly.- Preparing and following a check list for Cross Promotional material availability.- Work in correlation with marketing service providers such as digital & offset printers, BTL Agency Vendors etc to arrive at the best arrangements for the company.- Negotiations to ensure best rates are shared.- Observing market trends, latest innovations, competitor tracking.- Documentation of competitor's day-to-day activities (Communication/Signage/running offers/Paper ads/etc).QualificationsAny GraduationRequired SkillsBTLVendor managementMarket analysis



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