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Amazon PPC Specialist

4 months ago

gurugram, India Moehair USA Inc Full time

Job Title - Amazon PPC Specialist (US Market)

Location- Gurugram

Experience - Minimum 3 years experience in handling e-commerce campaign management

Salary Range- 3.6 LPA to 7 LPA (salary commensurate with skills & experience)


Role & Responsibilities :

  • Maintain Account health as per respective marketplace guidelines.
  • Develop strategies to increase sales, reduce costs, and drive the conversion rate of acquired products including price optimization, PPC, packaging/inserts, coupons, and deals,
  • Determine why certain products are trending up or down, clearly articulate observations, and propose strategies to troubleshoot problems.
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search.
  • Creation of new paid search campaigns, ad groups, and accounts and new paid search marketing initiatives.
  • Monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
  • Having hands-on experience with Amazon advertising console, AMS, and Helium 10.
  • Collaborate with other teams to ensure proper data is updated as per standards.


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