Digital Marketing Executive

3 days ago

Bangalore, India Silq Full time

About Silq:

At Silq, we aim to build the largest sustainable global shipping network with a 40% gross margin, leveraging people, data, and technology. Our technology simplifies shipping by allowing customers to create custom workflows and is enhanced by real-time factory information from our team. This combination minimizes exceptions, improves shipment consolidation, and helps customers save on shipping costs from day one.

We are seeking a creative, motivated, and results-driven Digital Marketing Executive to support various marketing initiatives and campaigns across digital, content, social media, and email marketing channels. This role is ideal for a Digital Marketing professional with 1-3 years of experience eager to contribute to a dynamic team and develop a broad range of marketing skills. As a Digital Marketing Executive , you’ll collaborate closely with cross-functional teams to help drive brand awareness, lead generation, and customer engagement.

Key Responsibilities:

  • Digital Campaigns: Support the development and implementation of digital advertising campaigns, including Google Ads, social media ads, and other PPC efforts. Monitor ad performance and recommend improvements.
  • Social Media Management: Plan, schedule, and publish social media content across platforms such as LinkedIn, Twitter, and Instagram.
  • Email Marketing: Assist in executing email campaigns. Manage email lists and track performance metrics.
  • Market Research: Conduct research to identify industry trends, customer insights, and competitor activities. Share findings with the team to inform marketing strategies.
  • Analytics & Reporting: Track and analyze marketing metrics across all channels to assess campaign effectiveness. Prepare regular reports and offer insights for optimization.
  • Event Support: Assist in planning and coordinating virtual and in-person events, including webinars, trade shows, and industry conferences.
  • Project Management & Task Planning: Develop and execute detailed project plans to manage all marketing initiatives' timelines, resources, and deliverables. Utilize project management tools to ensure on-time task completion and effective coordination among team members.
  • Brand Consistency: Ensure all marketing materials align with the brand’s voice, tone, and guidelines.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, Business, or a related field. MBA in Marketing would be an added advantage
  • 1-3 years of experience in a digital marketing role, ideally in a generalist capacity or with a focus on digital marketing, content creation, or social media.
  • Familiarity with digital marketing tools and platforms (e.g., Google Analytics, HubSpot, Mailchimp, Hootsuite, Canva).
  • Strong written and verbal communication skills.
  • Good knowledge of SEO and SEM best practices is a plus.
  • Detail-oriented, organized, and able to manage multiple projects simultaneously using project management software.
  • Creative problem-solver who thrives in a fast-paced environment.

Compensation & Benefits:

  • Total Compensation 7,00,000 to 8,00,000. (10% of your Total Compensation will be variable pay linked to your performance)
  • Paid time off
  • Personal Learning Budget
  • Opportunities for professional growth and development
  • Hybrid work schedule - 3 Days in our Bangalore office every week
  • You get to collaborate with our teams across India and US

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