Market development representative

Market Development Representative - Phase 3 SpecialistCompany overview:Trace Link is a global software company with offices in Boston, Barcelona, Pune, Mumbai, and Singapore. Founded in 2009, we have over 1,600 customers, including 16 of the top 20 pharmaceutical companies.Trace Link’s digital network is used by more than 290,000 Healthcare and Life Sciences entities around the world to digitalize supply chain operations between trading partners to create the visibility required to protect the medicines that patients rely on to lead healthier lives.Trace Link is recognised as an industry leader by Gartner and IDC and has won many industry awards, alongside being recognised by Comparably for having a great company culture.Role overview:Trace Link is looking for experienced Market Development Representatives (MDR) to join our growing global team. As an MDR, you will work together with our global Business Management, Commercial Operations, and Sales team members to intensely research companies, qualify and mature Trace Link’s outbound & inbound leads, and diligently engage prospects to organize meetings with Sales Executives (SEs) and Account Executives (AEs).This role is for a highly motivated individual who will be focused on generating qualified opportunities for Trace Link’s new logo acquisition team - clinical companies planning for their first product launch. This individual will act as a Market Development Representative (MDR) to perform outbound prospecting for targeted accounts, working in conjunction with the Sales Executives in each territory (US, EMEA, APAC) assigned to the MDR to set up qualified meetings. He/She will also need to follow up on MQLs generated from tradeshows, partner-driven events, digital marketing campaigns, and direct inquiries.Responsibilities:Understanding of how clinical trials work - different phases, what is studied in the different phases of the trials, and where commercialization fits inDeeply research prospect accounts through public and private data sourcesConstantly monitor public information sources to augment accounts, leads, and opportunities with data to enhance prospecting effectiveness for successful deal closureDevelop personalized strategies for outbound prospecting using email, cold calling, social media, and other channels to engage prospects to increase engagement and leadsQualify and score inbound leads to identify and prioritize key companies & personas for maximum campaign effectivenessQuickly follow up on marketing campaigns to create and maintain account intelligence briefs for Sales Executives (SEs) to prepare them for meetingsLeverage teammates (Managers, SEs, and MDRs) to develop targeted lists, call and email strategies, and messaging to drive opportunities and prospecting activitiesWork with partners, including Marketing & Sales Operations, and Business Management, to enrich, cleanse, and triage account dataEngage with functions such as Business Management, Marketing, and Sales Development Representatives to understand business prioritiesDocument activity in Salesforce, report, and present qualitative and quantitative results every weekQualifications:0-2 years of Experience in Sales Development, Business Development, or similar rolesAbility to effectively research, qualify, and react to leads and business opportunitiesBA/BS or equivalent educational degreeGood to have experience with the Life Sciences industryGood to have experience with Salesforce.com, Marketo, Outreach, or similar applicationsGood knowledge of G Suite (Docs, Sheets, Slides) and MS OfficeGood, professional communication style through both written and verbal channelsAbility to work in a fast-paced international start-up environment