SEO Specialist

2 days ago

Delhi, India TopHat HR Full time

About Us:Tophat HR is a boutique consulting firm- We are an expert in tailored and comprehensive human resources consulting & management services.About our Client and The Role:Our client is one of the fastest growing advertising agencies in Canada, they pride themselves in making businesses stand out in a big way. They are seeking a highly skilled and motivated SEO Specialist with 4-5 years of experience to develop and execute effective SEO strategies that drive organic traffic and improve search engine rankings. The ideal candidate will have a strong understanding of SEO best practices, proficiency in Looker Studio, and experience with Google Tag Manager.About the Role:Permanent Work From Home.Night Shifts- 7:30 PM-3:30 AM.Salary upto 75k INRDigital marketing Agency experience is a must.Key Responsibilities:Develop, implement, and manage comprehensive SEO strategies to increase organic traffic and improve search engine rankings.Conduct thorough keyword research and analysis to identify opportunities for optimization.Optimize on-page elements, including meta tags, headers, URLs, and content, to ensure SEO best practices are followed.Perform regular technical SEO audits and implement necessary changes to improve site performance.Create and manage content marketing strategies to support SEO goals.Monitor and analyze website performance using Looker Studio and other analytics tools, providing regular reports and insights.Set up and manage tags using Google Tag Manager to track website performance and user behavior.Stay up-to-date with the latest SEO trends, algorithm changes, and industry developments.Collaborate with the content, design, and development teams to ensure SEO best practices are integrated into all aspects of the website.Conduct competitor analysis and stay informed about the competitive landscape.Requirements:Bachelor’s degree in Marketing, Business, or a related field.4-5 years of experience in SEO, with a proven track record of successful SEO campaigns.Proficiency in Looker Studio (formerly known as Google Data Studio) and Google Tag Manager.Strong knowledge of SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.Excellent understanding of on-page and off-page SEO factors.Experience with technical SEO, including website audits, crawl analysis, and site performance optimization.Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.Excellent written and verbal communication skills.Ability to work independently and as part of a team in a fast-paced environment.Strong attention to detail and organizational skills.Preferred Qualifications:Experience in content marketing and strategy.Familiarity with HTML, CSS, and JavaScript.Certification in Google Analytics and/or Google Ads.Communication and presentation skills.Note : IT IS A COMPLETE WORK FROM HOME OPPORTUNITY AND IT WOULD BE FULL TIMEWe are an equal opportunity employer and we welcome people of diverse backgrounds, perspectives, and skills. We will work with applicants to provide accommodations at any stage of the hiring process.

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