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Head of Marketing

4 months ago

Kochi, India Litmus7 Full time
We are seeking a dynamic Head of Marketing to take charge of all marketing initiatives, including social media, digital campaigns, advertising, and creative projects.As the Head of Marketing, you will be responsible for creating strategic plans to establish and enhance our brand presence and setting both short-term and long-term goals for the department.We are looking for a talented marketing strategist who can inspire team members and drive success. In this role, you will lead our Marketing department to maximize profitability and enhance competitiveness in the market.If you are a visionary leader with a passion for marketing, we invite you to join our team and make a significant impact.

Responsibilities:

Craft strategies for all Marketing teams, including Digital, Advertising, Communications and CreativePrepare and manage monthly, quarterly, and annual budgets for the Marketing departmentSet, monitor, and report on team goalsDesign branding, positioning, and pricing strategiesEnsure our brand message is strong and consistent across all channels and marketing effortsAnalyze consumer behavior and determine customer personasIdentify opportunities to reach new market segments and expand market shareCraft quarterly and annual hiring plansCoordinate sales and marketing efforts to boost brand awarenessParticipate in the quarterly and annual planning of company objectives

Requirements and skills:

Work experience as Head of Marketing, preferably within our industry or marketing agencyExperience running successful marketing campaigns and strategiesSolid knowledge of Marketing ScienceExperience with CRM softwareLeadership skills with the ability to set and prioritize goalsAnalytical mind