15h Left: Deputy Manager – Offline Marketing

16 hours ago

Delhi, India Narang Realty Full time
Job Summary:

We are seeking a dynamic and motivated Marketing Manager to join our team for our offline marketing efforts. This role requires hands-on expertise in planning and executing impactful marketing campaigns, events, and collaterals. The ideal candidate will have a strong background in offline marketing channels, with experience in the real estate industry being a significant advantage. While the focus is on offline marketing, some exposure to digital activities will be required.

Key Responsibilities:

1. Media Planning & Execution:

- Strategize, plan, and implement media campaigns across outdoor hoardings, print advertising, ambient and innovative advertising mediums, and mall advertising.- Monitor the performance and impact of media campaigns, ensuring timely execution and quality.

2. Event Planning & Management:

- Identify, evaluate, and manage society events, corporate engagements, sponsorships, and exhibitions.- Plan and execute brand presence at key events to enhance visibility and customer engagement.

3. Marketing Collaterals:

- Coordinate with creative agencies and vendors to conceptualize, design, and deliver high-quality marketing materials such as brochures, opportunity documents, and floor plans.- Ensure that all collaterals align with brand guidelines and effectively communicate value propositions.

4. Support Sales Teams & Channel Partners:

- Collaborate with sales teams and channel partners to fulfil their physical and digital requirements, such as creatives, standees, inserts, and other marketing materials.- Ensure timely delivery and alignment of these materials with broader marketing campaigns.

5. Agency & Vendor Coordination:

- Act as the primary liaison for multiple external partners, ensuring timely and efficient execution of marketing initiatives.

6. Collaboration & Innovation:

- Work closely with internal stakeholders to align marketing efforts with overall business objectives.- Stay updated on emerging offline marketing trends and adopt innovative strategies to enhance campaign effectiveness.

Key Requirements:

- Experience: 8 to 9 years in a marketing role, preferably with a reputed real estate firm.

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