SEO Specialist

1 week ago


Thiruvananthapuram, India Garage Collective Ind Full time



Garage Collective is a leading creative group comprising flagship companies like Garage Productions, Garage Media, and Garage Music. With over a decade of experience serving 50+ blue-chip clients and government departments, we deliver custom solutions in digital marketing, social media, influencer marketing, SEO, web development, and content marketing.

 

 

Profile: SEO Specialist

We are seeking a Senior SEO Specialist to join our dynamic team and lead the charge in driving organic growth and visibility for our diverse range of clients. Proven experience in SEO with a track record of successful SEO campaigns and improved website rankings.


Key Responsibilities:


1.     Strategy Development and Implementation

·      Design, execute, and optimize comprehensive SEO strategies aligned with the company’s overall business and marketing objectives.

·      Conduct market and competitor analysis to identify opportunities for organic growth.

·Develop content strategies that align with search intent and keyword opportunities.


2. Technical SEO

·      Conduct regular site audits to identify and resolve technical issues affecting site performance, such as crawl errors, site speed, and mobile responsiveness.

·      Ensure website architecture is optimized for search engine indexing and ranking.

·      Collaborate with web developers and UX teams to implement SEO best practices in web design and content management systems (CMS).

·

3.     Performance Analysis and Reporting

·      Monitor, analyze, and report on key SEO metrics, including traffic, rankings, and conversion rates.

·      Use tools like Google Analytics, Google Search Console, Ahrefs, and SEMrush to provide actionable insights.

·      Track algorithm updates and adapt strategies to maintain and improve rankings.

·

4.     Team Collaboration

·      Manage and train a team of SEO specialists, content creators, and analysts.

·      Work closely with content, social media, and paid media teams to create an integrated digital marketing strategy.

·

5.     Content Optimization

·      Creation of high-quality, SEO-friendly content, ensuring it aligns with targeted keywords and audience needs.

·      Lead keyword research and develop optimization strategies for existing content.

·      Collaborate with content writers and editors to produce engaging material for blogs, landing pages, and other digital assets.

·

6.     Link-Building Strategy

·      Plan and execute a robust link-building strategy, including outreach to high-authority sites and creating shareable content.

·      Monitor the quality and quantity of backlinks and address any harmful links affecting rankings.

·

7.     Stay Ahead of Trends

·      Keep up with the latest trends and changes in SEO and search engine algorithms.

·      Explore emerging technologies like AI and voice search and evaluate integrating them into the SEO strategy

 

Qualifications:

·  Bachelor’s degree in Marketing, Communications, Information Technology, or related fields.

·  Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, and similar platforms.

·  Deep understanding of search engine algorithms, ranking factors, and SEO best practices.

·  Hands-on experience with content management systems (CMS) like WordPress.

·  Strong analytical and problem-solving skills.

·  Excellent verbal and written communication skills.



·      Experience : 5-6 years

 


Some Key aspects that we look at

 

·      Good To have attributes

·      Strategic thinking with a focus on ROI.

·      Problem-solving skills.

·      A results-oriented mindset with a passion for continuous learning

 

 

 

Working Hours: 10am – 7pm

Location: Sector 67, Noida

 

 

 

 





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