Performance Marketer
13 hours ago
Company Description
BluBird Integrated Services is a technology-driven 360-degree business management consultancy based in Delhi, India. Specializing in Global Commerce, Digital Media, and Technology Transformation, our innovative solutions redefine how businesses achieve success in the digital world. As a Google Premier Partner, HubSpot Certified Partner, Meta Partner, and Amazon Certified, BluBird is well-equipped to handle the intricacies of modern commerce and help our clients thrive in competitive markets.
Job Description:
We're seeking a talented Performance Marketer to join our dynamic team. As a Performance Marketer, you will play a pivotal role in driving growth and maximizing ROI through the strategic execution of paid advertising campaigns.
Key Responsibilities:
- Campaign Strategy and Execution: Develop and implement comprehensive paid media strategies across various channels, including Google Ads, Meta (Facebook & Instagram), Ads, and more.
- Performance Optimization: Monitor, analyze, and optimize campaign performance to maximize ROI. Utilize A/B testing and data-driven insights to continuously improve results.
- Audience Targeting and Segmentation: Identify and target high-value audience segments to deliver highly effective campaigns.
- Budget Management: Manage and allocate budgets efficiently to achieve optimal results.
- Reporting and Analysis: Generate regular performance reports, providing actionable insights to key stakeholders.
- Stay Updated: Keep abreast of the latest industry trends, platform updates, and best practices.
Qualifications and Skills:
- Proven experience in managing paid advertising campaigns, with a strong focus on performance marketing.
- In-depth knowledge of Google Ads, Meta Ads Manager, and other relevant platforms.
- Strong analytical skills and proficiency in data analysis tools (e.g., Google Analytics, Excel).
- Excellent understanding of digital marketing principles and KPIs.
- Ability to write compelling ad copy and create engaging creatives.
- Strong attention to detail and a results-oriented mindset.
What We Offer:
- Competitive compensation and benefits package.
- Opportunities for professional growth and development.
- A collaborative and innovative work environment.
- The chance to work with cutting-edge technologies and innovative campaigns.
To apply, please submit your resume and cover letter to hrd@blubirdtek.com.
Let's drive growth together
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