Nutrabay - Vice President - Marketing

4 days ago

Gurugram, India Nutrabay Full time

You should apply if you have:

- A passion / deep understanding of the health and nutrition industry.

- Have a demonstrable track record of bringing substantial positive impact in your previous organizations.

- A proven track record of success in developing and executing multi-channel marketing campaigns for D2C and eCommerce businesses.

- Extensive experience in brand management, with a deep understanding of building and strengthening brand awareness.

- Strong leadership skills and the ability to inspire and motivate a high-performing marketing team.

- A data-driven approach to marketing, with a focus on measuring and optimizing campaign performance.

- Have been working in a marketing leadership role with a large D2C brand or a marketplace.

- A passion for building and scaling businesses.

- A strong entrepreneurial spirit.

You should not apply if you:

- Can't work in ambiguity.

- Can't build processes or structures.

- Prefer to work in silo as an individual contributor.

- Are not passionate about the health and nutrition industry.

- Have less than 7-8 years of work experience.

- Have not managed teams before.

- Have not worked directly with a large consumer brand before.

- Don't enjoy a hands-on approach and prefer a purely delegative leadership style.

Skills Required:

P&L Management:

- Proven experience in brand strategy, campaign development, and integrated marketing communications.

- Expertise in Omni Channel Digital Marketing.

- Strong understanding of marketing analytics and attribution modeling.

- Excellent communication, presentation, and interpersonal skills.

- Budget management experience.

What will you do?.

- Lead the development and execution of a comprehensive marketing strategy to drive brand awareness, customer acquisition, and revenue growth for Nutrabay's D2C and eCommerce channels.

- Oversee all aspects of brand management, including brand positioning, messaging, and creative development.

- Develop and manage a high-performing marketing team, delegating tasks effectively and providing mentorship.

- Set clear marketing goals and objectives, and track progress towards those goals using data and analytics.

- Stay up-to-date on the latest marketing trends and technologies, and identify opportunities for Nutrabay to leverage them for growth.

- Work closely with other departments, such as sales, product, and customer service, to ensure a seamless customer experience.

Work Experience:

- Minimum 8-15 years of experience in marketing, with a strong focus on D2C and eCommerce.

- Proven experience leading and managing a marketing team.

Working days: Monday Friday.

Location: Golf Course Road, Gurugram, Haryana (Work from Office).

Perks:

- Friendly atmosphere.

- High learning & personal growth opportunity.

- Flexible Timings.

- Diverse work environment.

Why Nutrabay:

- Nutrabay offers a unique opportunity to join a dynamic and growing company that is revolutionizing the health and nutrition industry.

- We believe in an open, intellectually honest culture where everyone is given the autonomy to contribute and do their life's best work.

- As VP of Marketing, you will play a key role in shaping the future of Nutrabay's brand and driving sustainable growth.

About Nutrabay:

- Nutrabay is one of the largest health & nutrition stores in India.

- We are proudly a bootstrapped business with lakhs of customers who trust us.

- Our vision is to keep growing, have a sustainable business model, and continue to be the market leader in this segment by launching many innovative products.

(ref:iimjobs.com)

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