Senior Media Buyer

1 month ago


Gurugram, India Hashtag Orange Full time

Media Planning: Collaborate with the marketing team to understand campaign goals and target audience, and develop comprehensive media plans that align with the overall marketing strategy.

Media Buying: Negotiate and purchase media space across different channels, including digital ensuring cost-effective and strategic placements.

Budget Management: Manage and allocate the media budget effectively, ensuring maximum ROI and staying within budgetary constraints.

Vendor Relationships: Build and maintain strong relationships with media vendors, staying up-to-date with new opportunities and negotiating favorable terms.

Performance Analysis: Monitor, analyze, and report on the performance of media campaigns, using data to optimize and adjust strategies in real-time.

Market Research: Stay informed about industry trends, audience behaviors, and emerging media platforms to identify new opportunities for campaign placement.

Compliance: Ensure all media buys adhere to legal regulations and company policies.


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