Adfactors PR

Job Description : Lead - Client SuccessPosition Summary- We are seeking Client Success Lead to drive user engagement for our AI-powered media analytics platform within a fast-growing PR-tech environment. - This role requires working closely with PR consultants and client-servicing teams to understand their workflows, address adoption barriers, and ensure they derive consistent value from the platform.- This is a high-impact role in a fast-paced, startup-style environment, ideal for someone who can work with evolving situations, build processes from the ground up, and continuously improve them using data and user feedback. Key ResponsibilitiesUser Engagement & Adoption- Understand user categories and engage with them to understand their day-to-day needs, operational requirements, and workflow challenges.- Identify barriers to technology adoption, including traditional work patterns, workload pressures, or unfamiliarity with digital tools.- Develop and lead initiatives that drive consistent platform usage across PR account teams and levels of seniority.- Monitor user analytics to implement targeted adoption strategies.Domain-Specific Collaboration- Apply knowledge of PR agency operations-media monitoring, reporting cycles, client-servicing dynamics-to align platform usage with real workflows.- Partner with PR team leads to integrate the platform into existing processes and drive long-term adoption.- Provide guidance on best practices for using AI-driven media analytics in PR contexts.Leadership & Team Management- Lead and mentor a team responsible for onboarding, user support, and engagement activities.- Define team KPIs, workflows, and performance standards that scale with a fast-growing organisation.- Cultivate a team culture focused on responsiveness, experimentation, and continuous improvement.Training, Enablement & Public Speaking- Conduct onboarding sessions, platform walkthroughs, demos, and capability workshops designed specifically for PR teams.- Deliver clear, compelling presentations that translate platform features into practical value for PR outcomes such as reporting, insights, and client servicing.- Develop structured training frameworks and content tailored to various learning styles and skill levels.Cross-Functional Alignment- Work closely with product and engineering teams to articulate user challenges, needs, and feature requests backed by behavioural data.- Ensure a closed-loop system where user feedback informs product development and platform enhancement.Process Building & Execution in a Startup Environment- Establish scalable systems and processes from the ground up in an environment where workflows are still evolving.- Pilot new engagement models, experiment with user activation strategies, and iterate using insights from usage patterns.- Demonstrate ownership, resilience, and adaptability in a dynamic, high-growth setting.Core Competencies1. Analytical & Data-Driven Thinking- Able to interpret usage data, engagement metrics, and adoption trends.- Uses insights to shape proactive outreach and engagement strategies.2. User Empathy & Behavioural Insight- Understands how PR consultants work, the pressures they face, and what drives or hinders their adoption of new tools.- Can diagnose behavioural patterns and design targeted interventions.3. Ownership and Leadership - Proven ability to build, lead, and motivate a client-facing team.- Fosters accountability, growth, and high performance within the team.- Own the role and lead with example4. Communication & Public Speaking- Delivers polished, engaging presentations tailored to PR account teams and leadership.- Communicates complex features simply and connects them to real PR value.5. Collaboration & Stakeholder Management- Works effectively with PR agency leadership, internal product teams, and cross-functional stakeholders.- Builds strong, credible relationships across diverse functions.6. Adaptability & Startup Mindset- Thrives in fast-evolving environments with shifting priorities.- Comfortable creating clarity where processes are still developing.- Embraces experimentation, quick iteration, and data-led 5-8 years of experience in PR, media intelligence, SaaS customer success, or PR-tech/analytics roles.- Understanding of media landscape, PR workflows, client-servicing structures, media monitoring, and reporting processes.- 2-3 years of team leadership experience.- Excellent facilitation, presentation, and communication skills.- Experience with usage analytics, dashboards, and user engagement metrics. (ref:iimjobs.com)