Event Marketing Specialist
4 weeks ago
Job Description: Event Management: Offline Marketing Specialist at ModuleMD
Location: India
Type: Full-time (Remote)
Experience Level: Mid-level
ModuleMD is a leading provider of innovative healthcare solutions, specializing in Electronic Health Records (EHR) and AI-driven tools designed to enhance clinical workflows. We are looking for a dynamic and creative Marketing Specialist to join our team and help us expand our reach and impact.
Job Summary
The Marketing Specialist will play a key role in developing and executing marketing strategies to promote ModuleMD’s products and services. This individual will be responsible for creating compelling content, managing digital marketing campaigns, and analyzing performance metrics to drive growth and engagement. The ideal candidate is a strategic thinker with a passion for healthcare technology and a proven track record in marketing.
Key Responsibilities
- Develop and implement marketing strategies to promote ModuleMD
- Create and manage content for various marketing channels, including website, social media, email campaigns, and webinars.
- Design and produce marketing materials using tools like Photoshop and Canva.
- Plan and execute both online and offline marketing campaigns.
- Organize and participate in tradeshows, conferences, and other industry events to promote ModuleMD’s solutions.
- Collaborate with the sales team to create targeted marketing materials
- Develop and execute Google Ads campaigns to drive targeted traffic and conversions.
- Utilize HubSpot for email campaign strategy, automation, and analytics.
- Coordinate with external agencies and vendors for marketing projects.
- Create and distribute print media materials as part of integrated marketing campaigns.
- Stay up-to-date with industry trends and best practices to ensure ModuleMD remains at the forefront of healthcare technology marketing.
- Plan and execute events and webinars to engage with prospective clients and demonstrate the benefits of ModuleMD’s solutions.
Qualifications
- Bachelor's degree in marketing, Communications, Business, or a related field.
- Should have 3-5 years of experience in healthcare marketing and an understanding of the healthcare industry.
- Proficiency in design tools such as Photoshop and Canva.
- Should have event management knowledge in Tradeshow setups and planning
- Experience with HubSpot for email campaign strategy, automation, and analytics.
- Excellent written and verbal communication skills.
- Creative thinker with the ability to develop innovative marketing campaigns.
- Strong project management skills with the ability to manage multiple projects simultaneously.
- Team player with strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.
How to Apply
If you are a motivated marketing professional with a passion for healthcare technology, we would love to hear from you. Please submit your resume and a cover letter detailing your relevant experience and why you are interested in joining ModuleMD to cheryl.fernandes@modulemd.com
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